WOUD
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WOUD is a Danish design brand founded with the vision of establishing a harmonious collective that blends the talents of innovative newcomers and experienced designers. With a broad and deep selection of refined furniture, home accessories and lighting designs, WOUD creates timeless pieces that are made for you — and made for use. Deeply anchored in the Scandinavian design heritage and enriched by creative perspectives from around the world, the collection draws inspiration from the clean lines of modern architecture and the serene, soothing hues found in nature. Embodying the essence of elegant simplicity, longevity and honest craftsmanship.

At 3daysofdesign 2025, WOUD will present the latest additions to its 2025 collection, celebrating over a decade of thoughtful design. This year’s showcase highlights a commitment to multifunctional living, blending form, function, and material in seamless harmony. The collection, shaped by collaborations with both emerging and established designers, redefines the spaces where work and home meet. Experience the next chapter of Scandinavian simplicity, designed for the interiors of tomorrow.

Related Exhibitions
Tina Frey Designs, based in San Francisco, California, specialises in timeless, functional objects, furniture, and lighting. Each piece is meticulously handcrafted from start to finish, reflecting a commitment to thoughtful design that brings serenity and joy to everyday spaces. The studio’s entirely human, hands-on process results in organic, wabi–sabi–inspired creations that cannot be replicated by mass production. Using materials like resin, brass, and stainless steel, the designs combine minimalist elegance with practical functionality. The collections are featured in high–end restaurants, luxury hotels, and yachts and are available at the showroom, select boutiques worldwide, and the studio’s online shop.
Tina Frey Designs
December 18, 2024
Accessories
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Born in Rome. Refined in Helsinki. Designed for Generations. A family company led by Aksel, Carola, Mikko and Valentina, Rytsola celebrates the union of two rich cultures: the timeless artistry of Italy and the minimalist innovation of Finland, with a strong belief that great design transcends borders and generations. Its cross–cultural designs, focusing on handmade furniture and marble accessories, blend Italian elegance and warmth with the clean lines, functionality, and natural harmony of Finnish craft. By making high–quality pieces that stand the test of time, Rytsola places craftsmanship, durability and sustainability at the heart of its philosophy—reducing waste while shaping a future where elegance and responsibility coexist.
RYTSOLA
November 4, 2025
Furniture
Accessories
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Founded under the Spanish sun more than fifty years ago, Sancal reflects a passionate, open, and humble identity in each of its designs. Combining contemporary, timeless, and eclectic styles, the brand creates products that are both functional and customisable. Sancal emphasises innovation, simplicity, creativity, and emotional connection through design, encouraging a joyful approach with the motto “Smile, break the mould, and be happy!” With a strong focus on sustainability, local production, and collaboration with designers from around the world, Sancal creates expressive and durable designs that strive to make a positive difference through design.
Sancal
January 22, 2025
Part of 2025
Furniture
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Piet Hein (1905—1996) embodies timeless Scandinavian design, seamlessly blending functionality, mathematics, and aesthetics. Renowned for creations like the Superellipse Table, the Sinus Lamp, and the Great Bear candelabra, his designs unite beauty and practicality with a deep intellectual foundation. His legacy extends beyond design, with his famous Grooks—witty, philosophical poems—illustrating his visionary thinking. Today, Piet Hein A/S, a family–owned company, continues his tradition of innovation, ensuring his creations remain relevant for generations.
Piet Hein
January 7, 2025
Lighting
Accessories
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Other Exhibitions
Founded in 1966, Kettal is an internationally recognised design brand specialising in innovative furniture and architectural solutions for contemporary living and working spaces. Originally a family–run business, it has evolved into a global company collaborating with designers and studios worldwide. Driven by scientific and technological research, Kettal creates products defined by innovation, durability and refined aesthetics. Sustainability, quality and craftsmanship are core values that guide both design and manufacturing processes. Its portfolio includes furniture, lighting and architectural systems for residential, contract and public spaces, offering flexible solutions that respond to the evolving needs of contemporary architecture.
KETTAL
January 31, 2024
Since its foundation in 1911, the family–owned company Fredericia has proudly built a strong tradition of beautiful craftsmanship and innovative design, developed in close collaboration with a circle of internationally recognised names. Legendary designers such as Børge Mogensen, Hans J. Wegner, Mogens Koch and Nanna Ditzel, as well as contemporary figures like Barber Osgerby, Jasper Morrison, Cecilie Manz, and Maria Bruun, all play a role in shaping Fredericia into the design and craftsmanship institution it is today. Fredericia is a proud B Corp taking part in a global movement where people use business as a force for good—a holistic certification for social and environmental impact, transparency, and accountability.
Fredericia
January 18, 2022
Based on a passion for authentic design and with responsibility at the forefront, Ferm Living creates honest products and calm environments that inspire you to balance the contrasts in life. With designs that are defined by soft forms, rich textures and curious details, Ferm Living products let you create composed atmospheres with a touch of the unexpected. From materials and processes to production and delivery, Ferm Living challenges themselves to help shape a sustainable future, making it easier for you to make responsible choices. They create collections of furniture, accessories and lighting, so you can create space to feel comfortably you.
Ferm Living
January 24, 2022
RARERAW is a modular furniture brand that moves beyond fixed forms, allowing its systems to be flexibly interpreted in the space between structure and sensibility. Rather than viewing furniture as a finished object, RARERAW understands it as a structural unit that shapes space. Each module functions as part of a larger framework that evolves through use, interaction, and context. Designed to respond to changing environments and lifestyles, the system encourages openness rather than prescription. As spaces change, RARERAW adapts—inviting users to reconfigure, reinterpret, and gradually complete the system over time.
rareraw
December 23, 2025
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