VELUX
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"The most important prerequisite for all life and work is light." These are the words of the Danish VELUX founder, Villum Kann Rasmussen. Since the patent of the VELUX roof window in 1942, the VELUX Group has believed in driving change within the company, the sector and beyond. The VELUX Group strives to transform indoor spaces to have a positive impact on the people who live, work and play in them while being at the forefront of climate and nature action. The VELUX brand is about transforming spaces into favourite places. VELUX products bring daylight and fresh air into homes and buildings all over the world. VELUX solutions, from roof windows and sun tunnels to blinds and shutters, help create healthy and comfortable indoor environments.

For 3daysofdesign, VELUX and Pas Normal Studios present an experience that highlights how daylight shapes our perception and our lifes. The exhibition features Danish visual artist Christina Augustesen’s poetic sculpture installations, where shifting colours and reflections reveal the subtle ways daylight influences perception and space. Outdoors, guests can gather for networking, mingling, and refreshments beneath an open sky that showcases the power of natural light and its ability to bring people, art, and design together.

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Founded in 1898, Dinesen is a family–run Danish company with 128 years of experience crafting high–quality wooden products. With its HQ and production site in southern Denmark, Dinesen is known for bespoke wooden floors and surfaces, made from carefully selected trees from responsibly managed Western European forests. Rooted in curiosity, care, and responsibility, Dinesen honours its heritage while pushing boundaries to unlock the full potential of wood. The company collaborates with architects, designers, and artists to reimagine the material, reflecting a genuine appreciation for it.
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Since its founding in 2019, RYE has pursued a considered approach to bedroom design. Drawing on historical references and analogue traditions, the brand's focus is not on what a bed can do, but on what a bed should be—a quiet refuge that frames sleep through an emphasis on slowness, sculptural silhouettes, and tactile depth. Each piece is produced at RYE's own manufacturing facilities in the Danish Lake Highlands, where skilled craftspeople work with a range of locally sourced materials, to create a collection of bedroom furniture, mattresses and pillows.
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SESTRÁ develops visually restrained objects and furniture informed by research into everyday homemaking practices. Drawing on anthropological studies, it reinterprets domestic altars as contemporary spatial tools for grounding through everyday use. Extending sustainability beyond material concerns, the work engages the home as a site for care and healing.
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Based on a belief in culture as the foundation of design, and with context at the forefront, STUDIO KKANN creates honest brands and calm systems that inspire you to live with the contrasts of tradition and the contemporary. Defined by quiet form, tactile material, and curious details, STUDIO KKANN's work helps shape composed atmospheres with a touch of the unexpected. From concept and visual language to product, exhibition and space, STUDIO KKANN challenges itself to connect each element into a single coherent system—making it easier to bring culture into the everyday.
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Joint Events
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