V–ZUG
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V–ZUG, the leading Swiss household appliance brand, has been developing and manufacturing kitchen and laundry appliances for over 113 years, providing comprehensive service across its markets. Rooted in Switzerland since 1913, V–ZUG designs appliances refined to their essential elements, embodying a design philosophy that is as minimal as possible. The company is committed to building a sustainable future through the manufacture of long–lasting appliances and responsible, carbon–neutral production, working every day to bring simplicity into homes and creativity into kitchens.

During 3daysofdesign 2026, at V-ZUG @ File Under Pop Studio, visitors can immerse themselves in the brand’s minimalist design, refined lifestyle, and Swiss-made appliances. Prioritising quality, materials, and sustainability, V-ZUG crafts intuitive products that foster a seamless connection between user and appliance. Experience V-ZUG also at the Garde Hvalsøe showroom (Esplanaden 8D,1263 København).

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Founded in Copenhagen in 1904, Georg Jensen is a heritage Danish design house rooted in its founder’s curious spirit and dedication to craft. Though a legacy spanning more than 120 years, an unparalleled mastery of materials gained through decades of craftsmanship and collaborations, the House is behind an ever-evolving collection of distinctive creations.
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Mug
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designs of the time
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