&Tradition
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Founded in Copenhagen in 2010, &Tradition is an international brand built on a Danish legacy of craftsmanship and design. The brand tells stories with originality, whether through new creations or carefully reissued designs, with a passion for shaping the classics of tomorrow. &Tradition believes in empowering its employees and network of creatives, designers and partners to play an active role in the brand’s ongoing journey.

&Tradition invites you to join its global community through an immersive exhibition in its Copenhagen home. Introducing new products and a new classic designer to their roster, this curated experience presents their network in a culmination of international design. Be guided through a collection infused with character and unique expression, reaffirming their commitment to preserve icons of the past while creating the classics of tomorrow.In addition, guests are encouraged to dine as part of the Quarter Past Noon community in the Lille Petra café, with a menu featuring dishes from their travels throughout the year. From New York to Oslo, London to Shanghai.

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