GUBI
Cover image missing

Creativity and playfulness are what GUBI does. By blending design eras, materials, textures, colours, and patterns, GUBI crafts spaces rich in character and ambience. Positioned where the brilliance of the past meets the thrill of the present, GUBI curates iconic 20th-century designs while collaborating with visionary studios to shape the future. Guided by a global outlook and a pulse on contemporary culture, GUBI captures the zeitgeist. The collection merges the warmth of southern Europe with the clean elegance of Scandinavian style, transcending functionality to tell meaningful stories. From rediscovering forgotten treasures to crafting future icons, every GUBI creation enriches lives and transforms spaces.

DESIGNED TO STIR THE SENSES—GUBI presents its vision for the year ahead with an immersive 3daysofdesign showcase. Across four curated spaces, discover iconic reissues and bold new collaborations—each crafted to ignite the senses. See sculptural reissues by Afra and Tobia Scarpa and Carlo De Carli, new works by AMDL CIRCLE and Linda Korndal, and GUBI’s Italian design heritage reimagined. Experience the full GUBI universe: sip at the new Beetle Bar, explore an art–meets–design exhibition, and unwind in the open–air Alfresco lounge. Step inside GUBI’s world—one unforgettable moment at a time.

Related Exhibitions
For more than 55 years, FRANDSEN has worked with light and lighting, and this is still a cornerstone in the heritage. Under the headline ‘In celebration of light’ FRANDSEN's goal is simple: unfold the many functions of good lighting—be it visual, social or sensual, to enrich people’s everyday lives. Through ambitious collaborations with international designers, FRANDSEN aims to further explore the interplay between light, material, and form. A lamp might still be a lamp, but FRANDSEN will perpetually push the boundaries of what’s possible, creating lighting solutions both functional and yet aesthetically pleasing.
Frandsen
February 16, 2022
Lighting
Part of 2022
Part of 2023
Part of 2024
Part of 2025
BAINA is an Antipodean brand of considered bathing essentials, founded in 2019. Distinctly modern and consciously created, the brand’s organic cotton towelling and clean apothecary formulations embrace bathing as an intentional practice.
BAINA
December 1, 2025
Materials
Part of 2026
Geberit is a specialist in mastering water and creating advanced bathroom solutions that unite reliable behind–the–wall technology with elegantly designed products in front of the wall. With a long tradition of quality, reliability and innovation, the brand transforms technical expertise into memorable experiences. At 3daysofdesign, “Visible Hidden Innovation” reveals the ingenuity normally concealed, showcasing precision engineering through sculptural, ice–like installations that highlight water as the essential element.
Geberit
March 14, 2023
Bath
Part of 2023
Part of 2024
Part of 2026
Secto Design is a Finnish family–owned company known for its architectural, wooden design lamps. Each lamp is meticulously handmade at the company’s factory in Heinola, Finland, where locally sourced, certified birch wood meets sustainable production methods. The harmonious light of the luminaires and the warm tones of wood create an inviting atmosphere in both private and public spaces.
Secto Design
January 18, 2023
Lighting
Part of 2023
Part of 2024
Part of 2025
Part of 2026
Other Exhibitions
Bergs Potter is a Danish design house set out to bring more life and greenery to our human spaces. By providing timeless designs, durable quality, and carefully crafted products that benefit the plant's growth and wellbeing, Bergs Potter wishes to nurture life and inspire connection to nature. Bergs Potter believes that plants make people thrive and that living greenery should be part of every shared space. Founded in 1942, the company is shaped by generations of artistry and dedication. Using natural materials and preserving cultural heritage, honouring ancient crafts in the hands of skilled artisans, Bergs Potter shape premium products made to last for generations. Born from nature, crafted for life – all centered about where life grows.
Bergs Potter
January 19, 2026
HOUE is a Danish design house established in 2007 and rooted in the Scandinavian design tradition. HOUE creates outdoor furniture that combines comfort, durability, and a calm visual expression. Each design is developed with careful attention to materials, proportion, and function, balancing aesthetics with everyday usability. With a strong commitment to responsible production, HOUE integrates recycled materials and thoughtful solutions to create long–lasting products made for real outdoor living—designed to be used, enjoyed, and built to last.
HOUE
March 28, 2022
For almost a century, Jotun has protected property—from iconic buildings to beautiful homes. As one of the world’s leading manufacturers of paints and coatings, Jotun LADY combines high quality with creativity and innovation.
Jotun
January 29, 2025
Designs Of The Time is a Belgian company founded in 1998 by the Puylaert family. In their interior textiles, they embrace a sense of imperfection that complements their love for natural materials and casual, untreated looks. The work of this family revolves around a deep love for craftsmanship, authenticity and thoughtful creative designs. This, along with their gentle character, results in interior textile collections of discrete luxury that breathe a troop of warm feelings into every home.
designs of the time
March 6, 2025
Joint Events
GUBI
has not published any events yet.
In the meantime you can visit them at:
Orientkaj 18—20, 2150 Copenhagen
×
GUBI
Check back soon!