Proof of Concept
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Proof of Concept is a dynamic exhibition platform exploring the intricate and captivating processes behind design. Showcasing work from a collective of multidisciplinary studios, it highlights self–initiated projects, products that never reached the market, and designs already in circulation. By shedding light on the extensive development process, the exhibition offers a rare glimpse into the evolution of a product—revealing the ideas, challenges, and creativity that shape its journey.

Proof of Concept — Connect is an exhibition that explores how materials, processes, construction and craftsmanship shape our relationship with everyday objects. Designers are invited to consider the role of tactile experiences, traditional techniques, and innovation in forging deeper connections between makers, users, and the spaces we inhabit. Through this exploration, the exhibition celebrates the tangible bonds that bring design to life.

Related Exhibitions
Based in Stockholm since 2008 and today working all over the world, Note is a forward–thinking design studio with a potent collective spirit. Spanning a diversity of disciplines from architecture, interiors and product design—to strategy, graphic design and art direction—as a team Note is as multifaceted as the spaces and territories in which they operate. Every project is elevated through customisation in dialogue with their clients, and a deep commitment to the integrity of their craft.
Note Design Studio
January 30, 2024
Furniture
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Ethimo is an Italian company founded in 2009 that specialised in high–end outdoor furnishings that express contemporary design in a balanced synthesis of form and function. Study of materials and shapes of elements speak of the tailoring of a knowhow consolidated over time and of all–Italian style. A fusion of art, nature, tradition, contemporaneity and design that finds its identity and balance in every project bringing alive an idea of outdoor living made up of harmony with nature and respect for the environment. Ethimo projects stress the importance of protecting and preserving the natural environment and awareness of the physical and mental well-being generated by contact with nature.
Ethimo
March 6, 2024
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For almost a century, Jotun has protected property – from iconic buildings to beautiful homes. As one of the world’s leading manufacturers of paints and coatings, Jotun LADY combines high quality with creativity and innovation.
Jotun
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Skovby furniture is based on ideas of simplicity, functionality and great details. One of the great details is that Skovby only use sustainable wood. Another is a commitment to the original trade. Throughout the years, Skovby has educated more than 250 men and women within the field of furniture production. With an inclusive staff policy, a flexible senior policy and a constant flow of around 10 apprentices, Skovby carry core values while also investing in the future. Skovby work hard and passionately each day to uphold the traditions of great Danish design. Skovby still produces furniture locally, in Denmark–strengthening and embracing the know-how and craftsmanship necessary for creating the ultimate the ultimate Danish design piece.
SKOVBY
February 22, 2022
Furniture
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Part of 2023
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Other Exhibitions
Iteration Collective is a newly established design collective of 12 young designers. The community has emerged from a shared desire to create and challenge each other, pushing creative boundaries to enhance their skills as designers. Through close collaboration, members tackle new design challenges, each producing original works based on a shared design brief with defined constraints and objectives. Recognising the importance of responsible design practices, the group is dedicated to exploring new approaches, challenging conventional norms in furniture design and to pave the way for more eco–conscious solution. With hope to inspire future design generations and contribute to the dialogue surrounding design innovation and sustainability.
Iteration Collective
February 1, 2024
ATELIER matic is a Japanese design studio founded by Sho Sotoyama in 2012. While designing stores and spaces, the studio creates products based on the concept of what can be truly enjoyed and comfortably integrated into daily life. Specialising in the fusion of natural and artificial materials, the studio creates objects and applied arts using Japanese domestic stones, wood, acrylics, and more. Additionally, original terrazzo materials are developed and used to produce furniture and art pieces.
ATELIER matic
January 29, 2025
De La Espada applies decades of design rigour, engineering expertise and craft innovation to create furniture built to last a lifetime; contemporary pieces at the pinnacle of woodworking and upholstery. Their solar-powered workshop in Portugal is unique in the industry: a centre of creativity where craftspeople, designers and product engineers work in tandem in real time. They collaborate with leading designers and artisans, furthering their pursuit of product innovation and excellence. De La Espada sits at the heart of design and craft and represents true luxury: creativity over imitation; extensive development; traditional methods now in scarce supply; a single aesthetic point-of-view; and no compromise on materials or effort.
De La Espada
November 29, 2023
Saxo Living is undergoing an exciting transformation, evolving from classic Scandinavian design to a fresher, more modern aesthetic. Under the leadership of Jens Nellemann Kristensen and Morten Westmark, this journey begins with the latest model, KASA—a seamless fusion of craftsmanship, durability, and contemporary elegance. Designed to stand the test of time, each sofa embodies timeless Danish design with a modern sophistication. Customisation options include a selection of premium leather, luxurious fabrics, and a variety of colours, allowing each piece to be tailored to individual preferences.
SAXO LIVING Denmark
March 20, 2025

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