Proof of Concept

Proof of Concept
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Proof of Concept is a dynamic exhibition platform exploring the intricate and captivating processes behind design. Showcasing work from a collective of multidisciplinary studios, it highlights self–initiated projects, products that never reached the market, and designs already in circulation. By shedding light on the extensive development process, the exhibition offers a rare glimpse into the evolution of a product—revealing the ideas, challenges, and creativity that shape its journey.

Proof of Concept — Connect is an exhibition that explores how materials, processes, construction and craftsmanship shape our relationship with everyday objects. Designers are invited to consider the role of tactile experiences, traditional techniques, and innovation in forging deeper connections between makers, users, and the spaces we inhabit. Through this exploration, the exhibition celebrates the tangible bonds that bring design to life.

Related Exhibitions
Formosus Home was born from a desire to bridge the traditions of Eastern craftsmanship with contemporary aesthetics. The brand’s mission is to revive Taiwan’s endangered woodworking heritage, merge it with modern design, and share exceptional furniture with the world. Based in Amsterdam, Formosus Home places these masterful skills on a global stage, creating a dialogue between Eastern heritage and Western design sensibilities. Its furniture is designed to reveal its character quietly over time rather than demand attention. By prioritising solid wood and natural materials, each piece is inherently repairable, making recycling a distant last resort.
Formosus Home
November 20, 2025
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Reevein Studios is a Danish high–end design company dedicated to crafting collectible floral and botanical objects that last a lifetime. Originating as a brand specialising in sculptures and installations for exhibitions, inspired by the profound link between humans and nature, Reevein Studios has today evolved into a design brand, creating exquisite collectible handcrafted faux flowers and surrealistic botanical design objects. Reevein Studios envisions botanical design as a deliberate choice, not attempting to mimic nature but rather standing as a unique artistic expression. Reevein Studios has gained international attention from leading design media for their unique approach to handcrafted design and the use of new materials.
Reevein Studios
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Ekornes AS and Ekornes Interior Solutions is a leading Norwegian furniture manufacturer, renowned for its craftsmanship, innovation, and Scandinavian design heritage. Established in 1934, the company blends tradition with modern technology to create high-quality furniture that prioritizes comfort, functionality, and durability. Its flagship brand, Stressless(R), is globally recognized for premium reclining chairs and sofas, designed with advanced ergonomic support. The legendary Stressless® recliner was born on the west coast of Norway, in the small community of Sykkylven, where our main factory still lies.
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Founded in 2022, TOMOMI YOKOYAMA DESIGN is led by Japanese designer Tomomi Yokoyama. After years of honing her craft in the watchmaking industry, she has brought her expertise to the world of fashion design. This debut international exhibition marks a bold new chapter for the studio, centred on the theme of "Global Dialogue and Co–creation." By harmonising two different cultures and perspectives, Yokoyama aims to create designs that celebrate and respect cultural diversity.
TOMOMI YOKOYAMA DESIGN
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Other Exhibitions
Ethimo is an Italian company founded in 2009 that specialised in high–end outdoor furnishings that express contemporary design in a balanced synthesis of form and function. Study of materials and shapes of elements speak of the tailoring of a knowhow consolidated over time and of all–Italian style. A fusion of art, nature, tradition, contemporaneity and design that finds its identity and balance in every project bringing alive an idea of outdoor living made up of harmony with nature and respect for the environment. Ethimo projects stress the importance of protecting and preserving the natural environment and awareness of the physical and mental well–being generated by contact with nature.
Ethimo
March 6, 2024
Founded in 1874, the Danish lighting manufacturer Louis Poulsen creates products that encompass the duality of design and light. Every detail in the design has a purpose. Every design starts and ends with light. Louis Poulsen offers a range of lighting aimed at the commercial and domestic lighting markets, with illumination and solutions for both indoor and outdoor applications. In close partnership with designers, architects and other talents like Poul Henningsen, Arne Jacobsen, Verner Panton, Øivind Slaatto, Alfred Homann, Louise Campbell and Oki Sato, Louis Poulsen has established itself as one of the key global suppliers of architectural and decorative lighting and has a global presence with showrooms world wide.
Louis Poulsen
March 7, 2022
Based in Copenhagen, Muuto is a contemporary design company committed to expanding on the Scandinavian design heritage. Founded in 2006, the brand has experienced exponential international growth with its new perspectives on Scandinavian design. With a bold and creative approach to new materials and techniques, the brand always delivers new perspectives on Scandinavian design by working with leading contempo­rary designers such as Cecilie Manz, Anderssen&Voll, Stu­diopepe and TAF Studio.
Muuto
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Tiles as objects of possibility. Tiles that leave a sensory imprint. Tiles connecting future and past, design and craftsmanship, Japan and the world. Alternative Artefacts Danto is a dialogue between tiles and contemporary design. The new brand, also known as A.a. Danto, explores the possibilities of tiles as interior objects, pushing the boundaries of material, form and function.
Alternative Artefacts Danto
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Proof of Concept
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