Proof of Concept

Proof of Concept
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Proof of Concept is a dynamic exhibition platform exploring the intricate and captivating processes behind design. Showcasing work from a collective of multidisciplinary studios, it highlights self–initiated projects, products that never reached the market, and designs already in circulation. By shedding light on the extensive development process, the exhibition offers a rare glimpse into the evolution of a product—revealing the ideas, challenges, and creativity that shape its journey.

Proof of Concept — Connect is an exhibition that explores how materials, processes, construction and craftsmanship shape our relationship with everyday objects. Designers are invited to consider the role of tactile experiences, traditional techniques, and innovation in forging deeper connections between makers, users, and the spaces we inhabit. Through this exploration, the exhibition celebrates the tangible bonds that bring design to life.

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Founded in 1955 in Denmark as a small family workshop specialising in upholstery, Wendelbo began its journey with an unwavering commitment to craftsmanship. Over seven decades and three generations, the legacy of the Wendelbo family has continued to thrive and evolve. Today, Wendelbo is a global design company, collaborating with renowned international designers. By bridging bold shapes, skilled craftsmanship, and uncompromising quality, Wendelbo defines a new language of modern elegance.
Wendelbo
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Søuld is an innovative Danish material manufacturer committed to providing carbon-storing and recyclable acoustic materials made from eelgrass to forward-thinking designers, builders and end-users. Søuld produces functional and beautiful alternatives to traditional building materials, while improving human health and well-being. Søuld’s eelgrass products originate from the sea—a place you are never far from in Søuld’s native Denmark. The organic material embodies the same sense of calm provided by the sea and when taken indoors, it imbues living spaces with a restorative connection to nature.
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Jo Andersson Studios is a contemporary glass art and design studio based in Sweden. Exploring light, colour and form, the studio creates bold, hand–blown glass sculptures, lighting and unique art objects. An emphasis on movement and presence runs through the work. Rooted in studio craft and material exploration, the practice balances sculptural expression with functional design, creating works that engage both space and perception.
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Ragnars is a Swedish furniture company based in Forserum, Småland, that specialises in high–end office furniture for the contemporary workplace. With their distinctive design language, premium selection of materials, and user–friendly functions, they strive to create extraordinary products that inspire creativity, encourage collaboration, and simplify everyday working life.
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Proof of Concept
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