Proof of Concept

Proof of Concept
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Proof of Concept is a dynamic exhibition platform exploring the intricate and captivating processes behind design. Showcasing work from a collective of multidisciplinary studios, it highlights self–initiated projects, products that never reached the market, and designs already in circulation. By shedding light on the extensive development process, the exhibition offers a rare glimpse into the evolution of a product—revealing the ideas, challenges, and creativity that shape its journey.

Proof of Concept — Connect is an exhibition that explores how materials, processes, construction and craftsmanship shape our relationship with everyday objects. Designers are invited to consider the role of tactile experiences, traditional techniques, and innovation in forging deeper connections between makers, users, and the spaces we inhabit. Through this exploration, the exhibition celebrates the tangible bonds that bring design to life.

Related Exhibitions
The French Embassy in Denmark is located in the Thott Palace, a remarkable 17th century historical building on Kongens Nytorv, in the heart of Copenhagen. The palace has housed the embassy for a century, and has since its origins been a symbol of the strong ties between France and Denmark. All year round, the Embassy opens its doors to the public on the occasion of various cultural events and has showcased French designers as part of 3daysofdesign every year since the festival began. Institut français is the French cultural center in Denmark, and also functions as the French Embassy's cultural department. The institute's mission is to promote French culture, language and research to the Danish public.
Embassy of France
January 22, 2024
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Part of 2022
Part of 2023
AYTM is a Danish design brand founded in Aarhus in 2015, where Scandinavian clarity meets expressive form. The collection consists of interior accessories and small furniture that bring character, atmosphere and intention into everyday spaces. Rooted in craftsmanship and quality materials, AYTM creates designs made to last — both physically and emotionally. Guided by the philosophy Form Follows Feelings, each piece is shaped to evoke mood, balancing minimalist traditions with sculptural lines and refined colors. Lives unfold among objects that carry memory, mood and intention. At AYTM, form is grounded in material and elevated by emotion, shaping how people experience and connect with the spaces around them.
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January 20, 2023
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Rolf Benz is a global byword for premium upholstered and living room furniture “Made in Germany.” The balance between modern, customisable design, innovative functions, the best materials and the highest level of craftsmanship remains unmatched to this day. For the 400 employees of the company, which was founded in 1964, the challenge is not just to design beautiful furniture, but to create furniture that makes life more beautiful. The ROLF BENZ brand stands for “Human–Loving Design” and thus emphasises the individuality of its customers. The legendary Rolf Benz quality that is created in the two factories in the northern Black Forest also makes ROLF BENZ a sought-after partner for discerning planners and hosts all over the world.
Rolf Benz
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For generations, Jensen has been committed to the belief that no one should be held back because their tired. With tireless dedication, the company has delved deep into the science of sleep, physiology, and materials, continuously refining its craft. This relentless pursuit of excellence has earned the trust of customers far beyond Norway’s borders, making Jensen a name synonymous with superior sleep. Despite its international success, Jensen has never lost sight of its roots. The factory remains in Svelvik, where every bed and mattress is meticulously crafted with passion and expertise. To Jensen, sleep is not merely a nighttime necessity—it is the foundation of a better day. Norwegian Sleep Quality Since 1947.
Jensen Beds
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Beds
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Other Exhibitions
Born in Rome—Refined in Helsinki—Designed for Generations. RYTSOLA, a Finnish–Italian family company, makes its international debut at 3daysofdesign, bringing its cross–cultural designs to Copenhagen for the very first time. The brand is the realisation of a shared vision between mother and son, Carola and Aksel Rytsola. For them, design is an act of hospitality, a bridging of cultures, and a commitment to longevity. They believe that great design must always serve a purpose while fostering human connection. Together, they combine the clean, natural harmony of Finland with the tactile elegance of Italy, designing handmade furniture and marble accessories meant to be touched, used, and ultimately, passed down.
RYTSOLA
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Designs Of The Time is a Belgian company founded in 1998 by the Puylaert family. In their interior textiles, they embrace a sense of imperfection that complements their love for natural materials and casual, untreated looks. The work of this family revolves around a deep love for craftsmanship, authenticity and thoughtful creative designs.
This, along with their gentle character, results in interior textile collections of discrete luxury that breathe a troop of warm feelings into every home.
designs of the time
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Narvi is a Finnish sauna stove brand with more than 80 years of history, operating at the intersection of tradition and modernity. Renowned for its handcrafted stoves made in Lapinkylä, Narvi is trusted for creating authentic sauna experiences for both private homes and public saunas. At the heart of the brand’s mission is a commitment to delivering deeply relaxing sauna experiences worldwide. Narvi believes in the traditional Finnish way of enjoying the sauna as the ultimate way to unwind. Uncompromising quality lies at the core of Narvi’s approach. By designing products built to last for decades, the brand makes a meaningful contribution to sustainability through longevity and responsible craftsmanship.
Narvi
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Pit–To–Table is a materials manufacturer transforming agricultural waste into sustainable interior surfaces. Produced in Cyprus, Pit–Board is a bio–composite panel made from discarded olive pits sourced from local olive farms. By turning an abundant by–product of the olive industry into a functional design material, Pit–To–Table supports circular production and reduces waste. Designed for interior architecture and furniture applications, Pit–Board combines natural texture with durability and a warm, distinctive appearance. The material offers designers a renewable alternative to conventional boards while connecting contemporary spaces to Mediterranean agricultural heritage.
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