
Vitra believes that environments shape thoughts and feelings, be it at home, work, or on the go. Vitra, a family business in its third generation, strives daily to enhance surroundings through the power of design. The company is committed to an environmental, cultural, and commercial mission. Environmental consciousness is embedded in every facet of Vitra’s work, evident in product development, manufacturing processes, raw material sourcing, and supply chain organisation. Vitra embraces every new insight as an opportunity for further development.
During 3daysofdesign, Vitra unveils a new lounge chair created in partnership with Studio Œ and presents iconic classics by Verner Panton in updated colours and fabrics to celebrate his centenary, along with the latest additions to several product families.