Kroki / Andreas Samuelsson

Kroki / Andreas Samuelsson
Cover image missing

Andreas Samuelsson works as an artist, creating poetic and graphic designs. Through his brand Kroki, he explores this world across a variety of products. Kroki is defined by a love of bold graphic shapes and patterns, with a distinctive design language that blends strong emotions and soft poetry. Kroki is co–owned by Andreas Samuelsson and Helena Svärd. While Andreas is responsible for the brand's poetic and graphic design language, Helena brings her extensive experience in brand management and design agency leadership—together, they bring creative ideas to life, driving forward the brand’s distinct identity.

The exhibition, is a synthesis of Kroki and Andreas Samuelsson’s image and design world. For this year’s design festival, Andreas Samuelsson has created the visual expression under the theme KEEP IT REAL. Experience a bold and beautiful way of expression.

Related Exhibitions
INDALO has two meanings in siSwati: “nature” and “to create.” This collective of craft artisans from Eswatini and European designers showcases objects created with sustainable natural materials. Organised by the International Trade Centre (ITC) and founded by the European Union (EU), this exhibition is centred around traditional skills and culture from the Southern African country.
Indalo
December 17, 2024
Materials
Part of 2025
Part of 2026
Tokio. is a design brand founded by Gorazd Malačič in 2011, blending Japanese design principles with advanced technology. Known for its refined, minimalist approach, the brand creates high-quality lighting and furniture solutions. Tokio.'s designs emphasize precision craftsmanship, appealing to professionals across various fields. The brand continues to push the boundaries of innovation in design, showcasing its work at international design festivals.
Tokio.
February 11, 2025
Lighting
Part of 2025
Part of 2026
Kilzi means many things to its founder: it is his family name, weird in his context and a symbol of other lands, Kilzi is the family context and a story of immigration and personal growth, it also means ancient history and heritage, movement, renewal, childhood. In Jorge S Kilzi's eyes, his creations are an expression of who he is and of where his many experiences have taken him. Kilzi's work is honest and seeks to create emotional value. Some items find their worth in practicality, technology, comfort or decorations: Kilzi doesn't refuse any of the previous but seeks value in human connection through objects. This year Kilzi will host one event and be part of two collaborative shows.
KILZI
March 10, 2026
Lighting
Furniture
Accessories
Part of 2026
ØDELAND is a material and design project that transforms overlooked waste streams into new aesthetic possibilities. Based on high–fired ceramic landfill waste such as discarded toilets and sinks, ØDELAND works to rethink value, resources, and material cycles. Using sanitary waste, granite dust from quarrying, and pharmaceutical glass, ØDELAND is developing new ceramic expressions in which waste becomes identity, form, and narrative.
Ødeland
April 29, 2026
Accessories
Part of 2026
Other Exhibitions
Form Portfolios champions the legacies of designers through partnerships with brands, cultural institutions, and galleries. From historic icons to emerging contemporaries, Form uncovers and curates unique portfolios. Based in Providence, Rhode Island, with a creative studio in Copenhagen, Denmark.
Form Portfolios
February 1, 2024
Panzeri represents the 'Made in Italy' manufacture tradition with high–quality decorative and architectural lighting. Founded in northern Italy, the brand combines technical expertise, contemporary design and advanced LED technology to create solutions for residential, hospitality and contract spaces. Panzeri represents 'Made in Italy' manufacturing, attention to detail and a constant focus on innovation, sustainability and visual comfort.
Panzeri
January 22, 2026
Rethinking paper for architecture and exhibition design. Drop Paper sits somewhere between material innovation and spatial storytelling. Its ultra-light, non-woven surface—fibrous, flexible and quietly expressive—has become a go-to for designers working across exhibitions, events and interiors. It can be cut, folded and suspended with ease, yet retains a distinctive visual softness that comes alive when interacting with light.
Droppaper
May 7, 2026
Viccarbe is an international brand of timeless design furniture focused on people’s well–being. Together with leading designers such as Patricia Urquiola, Piero Lissoni, Monica Armani, or Jaime Hayon, it creates enduring pieces made with responsible materials, where design and innovation evolve in coherence with its strong commitment to sustainability.
VICCARBE
January 30, 2024
×
Kroki / Andreas Samuelsson
Check back soon!