Kroki / Andreas Samuelsson

Kroki / Andreas Samuelsson
Cover image missing

Andreas Samuelsson works as an artist, creating poetic and graphic designs. Through his brand Kroki, he explores this world across a variety of products. Kroki is defined by a love of bold graphic shapes and patterns, with a distinctive design language that blends strong emotions and soft poetry. Kroki is co–owned by Andreas Samuelsson and Helena Svärd. While Andreas is responsible for the brand's poetic and graphic design language, Helena brings her extensive experience in brand management and design agency leadership—together, they bring creative ideas to life, driving forward the brand’s distinct identity.

The exhibition, is a synthesis of Kroki and Andreas Samuelsson’s image and design world. For this year’s design festival, Andreas Samuelsson has created the visual expression under the theme KEEP IT REAL. Experience a bold and beautiful way of expression.

Related Exhibitions
Dornbracht provides exclusive designer fittings and accessories for bathrooms, spas, and kitchens. The brand combines iconic design, uncompromising quality, and infinite design freedom, enabling architects and designers to create extraordinary spaces. Since 1950, Dornbracht has maintained a dedicated commitment to craftsmanship and perfectly proportioned design, with every product reflecting the utmost attention to detail. With the highest level of craftsmanship and limitless design freedom, every design detail can be customised. From subtle design modifications to unique, one–of–a–kind editions.
Dornbracht
February 15, 2022
Accessories
Bath
Kitchen
Part of 2024
Part of 2025
Tom Dixon, founded by the eponymous British designer Tom Dixon, stands as a global design powerhouse. Renowned for innovative creations such as the Melt pendant, Mirror Ball, and other instantly recognisable designs, the brand seamlessly blends craftsmanship and contemporary design. Its avant-garde approach to lighting, furniture and accessories has earned it a place in prestigious museums worldwide, including the V&A in London, MoMA in New York, and the Pompidou Centre in Paris. The London studio in Kings Cross serves as the epicentre of Tom Dixon's creative prowess. Embracing the ethos of innovation, honest materials, and longevity, Tom Dixon has become a global design trailblazer with an unwavering commitment to pushing boundaries.
TOM DIXON
January 31, 2024
Accessories
Furniture
Lighting
Part of 2024
Part of 2025
With deep roots in the Scandinavian design tradition, Søren Lund Møbler has been creating furniture for more than 60 years based on a simple philosophy: comfort and quality combined in modern, timeless design. The company designs and produces sofas, armchairs, lounge chairs, daybeds, poufs and benches, all crafted by skilled artisans at its own factory in Denmark, where traditional upholstery meets modern production techniques. Noble craftsmanship since 1963.
Søren Lund Møbler
March 6, 2023
Furniture
Part of 2023
Part of 2025
Part of 2026
The concept behind Woodnotes est. 1987 products is to combine artistic creativity inspired by Finland’s rugged nature with technology, to shape beautiful local raw materials. Softness of wool, purity of paper, glow of linen—the company collection represents timeless products of rare aesthetic quality. The unique paper yarn innovation—durable, allergy–friendly designer rugs and blinds made of paper yarn and cotton, are represented together with a selection of outdoor rugs, tufted wool–linen carpets, and atelier–woven cotton–paper yarn and wool–paper yarn rugs, among others.
WOODNOTES
March 7, 2023
Rug & Floor
Wall & Surface
Part of 2023
Part of 2024
Part of 2025
Other Exhibitions
The Ukraine House in Denmark is a Ukrainian cultural diplomacy institution with a mission to deepen Ukrainian–Danish cooperation in the field of culture and creative industries for sustainable peace in Europe. Located in the Gammel Dok in the centre of Copenhagen, since 2023 Ukraine House hosted more than 16.500 guests, held 14 exhibitions of Ukrainian contemporary art, architecture, design, photography, organised more than 209 dialogues, panel discussions, lectures, and presentations, and integrated Ukrainian content into leading Danish cultural platforms, such as the Copenhagen Democracy Summit, Copenhagen Architecture Festival, Kulturnatten, Copenhagen Photography Festival, and 3daysofdesign.
Ukraine House in Denmark
April 16, 2024
BIRKEBAEK is a Danish distributor and agent specialising in international brands for the contract market, all united by a focus on quality, sustainability and long–lasting design. Founded in 2011, BIRKEBAEK represents brands including HOWE, Nordgröna, Intuit By Softrend, Green Furniture Concept, CAIMI, Rebello Decor and ATBO.
BIRKEBAEK
March 23, 2023
Kateha is a Swedish family–owned company designing and creating rugs. At Kateha, a rug is the beginning of a room. A quiet foundation that holds space together, anchoring stories to the floor. With over 270 years of textile heritage, the family has worked with textiles. Seven generations of hands and hearts, weaving beauty into everyday life. That legacy lives on in every Kateha rug. Natural materials and timeless techniques, create rugs that last, in both design and durability. Whether flat–woven, piled or tufted, every piece is made to be lived with, walked on, and loved. Rooted in modernist ideals and made for spaces that value form, texture, and soul. This is not just flooring, this is craftsmanship that connects past to present.
Kateha
December 3, 2025
Malai.eco is a biomaterial design studio from India/Slovakia developing sustainable alternatives to leather and synthetic materials using bacterial cellulose grown from coconut water waste. Rooted in material research, craft collaboration, and circular design, the brand combines biotechnology with traditional knowledge systems to create biodegradable materials and products for fashion, interiors, and design applications. Through partnerships with artisans and global designers, Malai.eco explores materials as cultural, sensory, and ecological experiences while promoting regenerative production and responsible consumption.
Malai
March 27, 2026
×
Kroki / Andreas Samuelsson
Check back soon!