Kroki / Andreas Samuelsson

Kroki / Andreas Samuelsson
Cover image missing

Andreas Samuelsson works as an artist, creating poetic and graphic designs. Through his brand Kroki, he explores this world across a variety of products. Kroki is defined by a love of bold graphic shapes and patterns, with a distinctive design language that blends strong emotions and soft poetry. Kroki is co–owned by Andreas Samuelsson and Helena Svärd. While Andreas is responsible for the brand's poetic and graphic design language, Helena brings her extensive experience in brand management and design agency leadership—together, they bring creative ideas to life, driving forward the brand’s distinct identity.

The exhibition, is a synthesis of Kroki and Andreas Samuelsson’s image and design world. For this year’s design festival, Andreas Samuelsson has created the visual expression under the theme KEEP IT REAL. Experience a bold and beautiful way of expression.

Related Exhibitions
Carl Hansen & Søn represents more than 115 years of Danish furniture history infused with respect and passion for artisanal craftsmanship. The world's largest manufacturer of designs by Hans J. Wegner, the collection of Carl Hansen & Søn also includes works by renowned design masters such as Kaare Klint, Poul Kjærholm, Vilhelm Lauritzen, Ole Wanscher, and Børge Mogensen. Proudly crafted in Denmark.
Carl Hansen & Søn
February 10, 2022
Accessories
Furniture
Outdoor
Lighting
Part of 2022
Bang & Olufsen is a luxury audio brand founded in 1925 in Struer, Denmark, by Peter Bang and Svend Olufsen whose devotion and vision remain the foundation for the company. For nearly a century, Bang & Olufsen has been pushing the boundaries of audio technology and the company continues to sit at the forefront of acoustic innovation. Today, every Bang & Olufsen product is still characterized by the unique combination of beautiful sound, timeless design, and unrivalled craftsmanship. The company’s innovative and progressive products are sold worldwide in Bang & Olufsen stores, on bang-olufsen.com and in select retailers. The company employs approximately 900 people and operates in more than 70 markets.
Bang & Olufsen
February 2, 2022
Audio Visual Design
Part of 2024
Part of 2022
Part of 2023
Part of 2025
Founded in 2011, cc–tapis is a contemporary rug company based in Milan, focused on an imaginative approach, bespoke attitude and an international collaborative ethos. cc–tapis’ rugs are designed in partnership with forward–thinking creatives, applying ancient techniques, modern technologies, high–quality materials and sustainable processes to constantly push the limits of what is considered possible in the realms of residential and contract rug–making.
cc–tapis
February 21, 2024
Rug & Floor
Part of 2024
Part of 2025
Part of 2026
Copenhagen based Icelandic designer Dögg Guðmundsdóttir creates nature inspired products with emotional appeal and a distinctive touch of Nordic originality. Many of her designs are based on foundational structures or pieces of art, while others form part of a collection. For this exhibition, nature is not merely an inspiration but an integral part of the essence of the works and of the installation, created in collaboration with Dýpi—an ocean paint made from calcareous algae harvested in Iceland. Dýpi was nominated for the Icelandic Design Awards 2025 for its product that is exceptionally breathable, environmentally friendly, plastic–free, and an innovative use of abundant natural materials.
Embassy of Iceland
February 5, 2024
Furniture
Part of 2023
Part of 2024
Part of 2025
Part of 2026
Other Exhibitions
Lundhs Real Stone is an exclusive collection of 100% natural stone, thoughtfully sourced from Lundhs' quarries in Norway. Silica–free and exceptionally versatile, these premium natural stones ensure both durability and aesthetic appeal. Perfect for a wide range of interior and exterior applications, from countertops and steam showers to pavers and wind screen facade systems. Each piece of Lundhs Real Stone is unique and will enrich spaces with authentic beauty while honouring the long lasting quality and effectively adding a touch of nature’s elegance to any setting. Lundhs Real Stone is a natural stone that work across multiple spaces. Explore the collection at the Inside Norway exhibition at the Odd Fellow Palace.
Lundhs Real Stone
January 7, 2025
Mizetto is a Swedish design brand creating bold, adaptable furniture for contemporary public and professional spaces. Made in Sweden and grounded in Scandinavian design values, Mizetto combines sculptural expression with functional intelligence. Its modular collections are designed to shape how people gather, work and interact, bringing identity as well as utility to interiors. With a playful yet refined approach, Mizetto challenges conventions in contract furniture through pieces defined by flexibility, longevity and character.
Mizetto
April 23, 2026
Quality defines every space and enhances well-being. Walter Knoll furniture engages the senses, conveys appreciation, and shapes outstanding architectural projects worldwide. Since 1865, design and craftsmanship have been based on the finest materials: leather, fabric, and wood. Long-standing collaborations with leading architects like Norman Foster and renowned designers such as EOOS shape the collections. Whether in private homes or prestigious projects like the European Central Bank, tailored solutions create unique, representative spaces. Sustainability, timeless aesthetics, and masterful craftsmanship define every product – built to last for generations.
Walter Knoll
February 3, 2025
Swedese is a classic Swedish furniture producer with a strong anchor in both the public and domestic domain. Swedese's ideals are the same today as they have been for the past 80 years. These are to create beautiful furniture for the future, which build on the foundations of Scandinavian modern traditions, designed by forward–looking designers who share in the timeless ideals of architecture. Swedese was founded in 1945 by the two brothers Yngve and Jerker Ekström and Bertil Sjöqvist, under the company name ESE Möbler. The headquarters are located at Vaggeryd, in Sweden, together with one of the factories. The second factory is located in Äng, a small village outside Nässjö, Sweden.
Swedese Möbler
November 28, 2023
×
Kroki / Andreas Samuelsson
Check back soon!