Serax

Serax
Cover image missing

Serax is a Belgian design brand, creating contemporary homeware in collaboration with leading international designers and makers. From dinnerware, home accessories, lighting, pottery and furniture, the Serax collections are imagined by both established designers and new talent, each with their own distinctive vision and design signature. Their creations are realised by skilled craftspeople from across the globe. While unique in design and materiality, the collections remain true to Serax’s core philosophy of accessibility, quality and functionality.

During 3daysofdesign, Serax will take over the location of New Mags, creating a space where books and design seamlessly intertwine. Within this inspiring setting, Serax will present collections by designers such as Kris Van Assche, Marni, Plan C, Paola Navone, Marie Michielssen, Kelly Wearstler, and many others—blurring the lines between objects and stories, pages and spaces.

Related Exhibitions
Dagmar has over a decade of expertise in restoring and working with classic 20th–century Scandinavian furniture. Rooted in the principles of Scandinavian Modern design, the brand is defined by the balance of beauty, craftsmanship, and function developed during the golden era of 1930 to 1970, a movement that continues to shape contemporary design today.
Dagmar
February 15, 2024
Furniture
Part of 2024
Part of 2025
Part of 2026
Since 1888, Auping have been designing the very best ways of resting. Every bed is crafted with care and attention to detail, combining high-quality materials such as steel, wood, and premium upholstery fabrics, elements that have become a recognisable Auping signature. Sleek horizontal lines and soft, rounded corners define the brand’s timeless designs, creating bedrooms that are both elegant and inviting. With a focus on comfort, craftsmanship, and refined aesthetics, Auping transforms every bedroom into a calm and restful haven.
Royal Auping Scandinavia
January 30, 2024
Accessories
Beds
Part of 2024
Part of 2025
Part of 2026
Nordal is a Danish interior design brand, but it’s much more than that. Home is an important part of life—perhaps more important than ever before. It’s where comfort, peace and balance can be found. The design philosophy is clear: Furniture and interior design from Nordal must allow you to create a cosy, personal and inspiring home. Nordal is driven by a strong passion for aesthetics, functionality and quality. Through the many years in the business, Nordal has developed a close and unique cooperation with craftsmen and suppliers all over the world. These close relationships are essential to the continued design and realisation of quality products that unite aesthetics and functionality.
nordal
February 4, 2022
Furniture
Accessories
Lighting
Part of 2022
Part of 2026
Selected BySecher was launched in 2020 with the aim of reintroducing carefully handpicked furniture by lesser–known Danish designers and furniture architects. The collection presents timeless lighting and furniture crafted with exceptional workmanship, high quality and a strong attention to detail. Each Selected BySecher piece is designed as a refined addition to modern interiors. Selected BySecher is part of Gallery Secher Fine Art & Design, which has specialised in fine art, design and furniture classics since 2002. Everything at Secher in Copenhagen reflects a deep passion for, and knowledge of, classic Danish design and craftsmanship.
Selected BySecher
February 10, 2023
Furniture
Part of 2023
Part of 2024
Part of 2025
Part of 2026
Other Exhibitions
COR Sitzmöbel stands for interior design culture, aesthetic appeal and excellent seating comfort. The premium brand has been owner–managed since it was established in 1954. COR Sitzmöbel manufactures excellent quality seating and upholstered furniture for international markets at its production facility in Rheda–Wiedenbrück, Germany. The famous classic sofa Conseta is part of the product range since 1964. All upholstered furniture products have the Blue Angel eco–label seal of approval and the Greenguard Gold certificate. The production site has been climate–neutral through offsetting since 2020.
COR
November 11, 2025
Örsjö is founded on simple values and strong convictions, dedicated to developing and handcrafting premium lighting in its local factory with the sincere ambition of leaving the best possible mark on the planet. Handcrafted objects carry an intangible sense of human touch and warmth—a connection between creator and user that is often lost in industrial production. For this reason, craftsmanship lies at the heart of Örsjö’s work, with local artisans involved across the entire product range. Welding, soldering, bending, polishing, painting, assembling, glass blowing, and leather carving all take place either in Örsjö’s own factory or in trusted workshops within the region. Ultimately, Örsjö strives to create products designed to outlast their makers and contribute positively to the world.
Örsjö Belysning
November 20, 2023
DUX High-Performance Sleep Systems are the result of nearly nine decades of research and testing. Four generations of the Ljung family have aspired to produce the most comfortable and technologically advanced beds on the market. The Swedish roots reflect in the highest quality and long tradition. Increasing comfort, performance and longevity have been the DUX goals since the beginning. The technology works and DUX has the history to prove it.
DUX
January 11, 2022
A new chapter of clarity and craftsmanship. Ordning&Reda, the iconic stationery brand, is entering a new chapter. With a legacy built on simplicity, functionality and timeless design, the brand renews its commitment to thoughtful craftsmanship and everyday clarity. Today, new materials, fresh colours and a spirit of optimism reconnect Ordning&Reda with its roots bringing order, creativity and calm to modern life. The name Ordning&Reda meaning “neat and tidy” in Swedish captures the essence of its philosophy: order that inspires creativity. Each product is designed to bring beauty and calm to everyday rituals, whether planning a week ahead, writing personal thoughts, or keeping essentials close at hand.
Ordning&Reda
January 21, 2026
×
Serax
Check back soon!