Serax

Serax
Cover image missing

Serax is a Belgian design brand, creating contemporary homeware in collaboration with leading international designers and makers. From dinnerware, home accessories, lighting, pottery and furniture, the Serax collections are imagined by both established designers and new talent, each with their own distinctive vision and design signature. Their creations are realised by skilled craftspeople from across the globe. While unique in design and materiality, the collections remain true to Serax’s core philosophy of accessibility, quality and functionality.

During 3daysofdesign, Serax will take over the location of New Mags, creating a space where books and design seamlessly intertwine. Within this inspiring setting, Serax will present collections by designers such as Kris Van Assche, Marni, Plan C, Paola Navone, Marie Michielssen, Kelly Wearstler, and many others—blurring the lines between objects and stories, pages and spaces.

Related Exhibitions
File Under Pop shapes interiors through surface and feeling. Bringing colour and texture to walls, floors, and ceilings—elements that speak to the senses. Through handcrafted tiles, glazed lava stone, richly pigmented paint, and woven textiles, File Under Pop brings spaces to life. Their custom interior solutions—for kitchens, bathrooms, and beyond—offer detail, value, and a sense of purpose in the home.
File Under Pop
January 14, 2022
Wall & Surface
Part of 2022
Part of 2023
Part of 2024
Part of 2025
Secto Design is a Finnish family–owned company known for its architectural, wooden design lamps. Each lamp is meticulously handmade at the company’s factory in Heinola, Finland, where locally sourced, certified birch wood meets sustainable production methods. The harmonious light of the luminaires and the warm tones of wood create an inviting atmosphere in both private and public spaces.
Secto Design
January 18, 2023
Lighting
Part of 2023
Part of 2024
Part of 2025
Part of 2026
Matre is a Norwegian furniture and design brand committed to reviving Norway’s rich design heritage through timeless, high–quality pieces made to be cherished for generations. Founded in 2023 by Elizabeth Matre–Aas and Ole Kristian Bergsjø Aas, the brand collaborates with esteemed designers and the historic Vatne factory to produce both rediscovered and contemporary design classics entirely in Norway. All materials are traceable to their origin, and Matre holds the “Made in Norway” quality label. Signature striped textiles, developed with Innvik and designer Saga Nilsson, give the collection a distinctive identity.
Matre
December 24, 2025
Furniture
Part of 2026
Copenhagen based Icelandic designer Dögg Guðmundsdóttir creates nature inspired products with emotional appeal and a distinctive touch of Nordic originality. Many of her designs are based on foundational structures or pieces of art, while others form part of a collection. For this exhibition, nature is not merely an inspiration but an integral part of the essence of the works and of the installation, created in collaboration with Dýpi—an ocean paint made from calcareous algae harvested in Iceland. Dýpi was nominated for the Icelandic Design Awards 2025 for its product that is exceptionally breathable, environmentally friendly, plastic–free, and an innovative use of abundant natural materials.
Embassy of Iceland
February 5, 2024
Furniture
Part of 2023
Part of 2024
Part of 2025
Part of 2026
Other Exhibitions
Rolf Benz is a global byword for premium upholstered and living room furniture “Made in Germany.” The balance between modern, customisable design, innovative functions, the best materials and the highest level of craftsmanship remains unmatched to this day. For the 400 employees of the company, which was founded in 1964, the challenge is not just to design beautiful furniture, but to create furniture that makes life more beautiful. The ROLF BENZ brand stands for “Human–Loving Design” and thus emphasises the individuality of its customers. The legendary Rolf Benz quality that is created in the two factories in the northern Black Forest also makes ROLF BENZ a sought-after partner for discerning planners and hosts all over the world.
Rolf Benz
March 26, 2026
Since 1837, Bernstorffsminde has produced quality furniture, building a strong heritage and commitment to creating pieces that are both beautiful and made to last. The company’s own BM1837 collection pays tribute to the timeless elegance of Danish design, always sought after and appreciated. Bernstorffsminde unites tradition, innovation, and a passion for craftsmanship to create furniture that is distinctive and refined in its expression. The latest collection, BM1837, reflects this commitment to quality furniture that stands the test of time and creates an atmosphere of lasting elegance.
Bernstorffsminde
March 4, 2022
Anker & Co brings together a thoughtfully curated mix of lighting brands, blending timeless craftsmanship with cutting–edge technology. They design and implement high–quality lighting solutions for offices, shops, hotels, restaurants, public spaces, outdoor areas and private residences. Anker & Co places a strong emphasis on quality and design, working closely with builders, architects, and lighting designers to create custom lighting solutions that blend form and function.
Anker & Co
December 20, 2021
Founded in Copenhagen in 2006, Mater is a pioneering green–tech design brand with sustainability and circularity at its core. From the outset, the ambition was to inspire a global design audience and engage people in sustainable thinking. Mater uses cutting–edge technology in their production to transform waste materials into furniture. Through collaboration with well–established and new design talents, they create timeless designs in a sustainable and responsible way. Mater is continuously committed to finding and developing new waste materials and techniques that allow them to create more from less.
Mater
February 24, 2022
×
Serax
Check back soon!