Søuld

Søuld
Cover image missing

Søuld is an innovative Danish material manufacturer committed to providing CO₂—storing and recyclable acoustic materials made from eelgrass to forward-thinking designers, builders and end–users. Søuld produces functional and beautiful alternatives to traditional building materials, while improving human health and well–being. Søuld’s eelgrass products originate from the sea—a place you are never far from in Søuld’s native Denmark. The organic material embodies the same sense of calm provided by the sea and when taken indoors, it imbues living spaces with a restorative connection to nature.

Studio Retreat—Living with nature. Step into a space where design meets nature in a harmonious balance—Studio Retreat presents a curated exhibition celebrating mindful, sustainable living. During 3daysofdesign, four Danish brands — Motarasu, RYE, Søuld and WeDoWood — transform an intimate studio apartment into a living experience inspired by nature. From the organic beauty of wood and tactility of eelgrass, to the elegance of minimalist design, the exhibition invites you to surround yourself with natural materials that enhance your space and support a sustainable future. Studio Retreat embraces the simplicity and serenity that nature offers, where aesthetics, comfort, and sustainability come together.

Related Exhibitions
During 3daysofdesign, Auping will present a newly updated version of the Essential bed. Inspired by Japanese aesthetics, the bed reflects a calm, minimal expression where balance, simplicity and functionality are at the core. With its clean lines, refined proportions and thoughtful material choices, the Essential bed brings a sense of tranquility to the bedroom. The design focuses on what truly matters — comfort, quality and longevity — creating a bed that feels both contemporary and timeless. Designed for life.
Royal Auping Scandinavia
January 30, 2024
Accessories
Beds
Part of 2024
Part of 2025
Part of 2026
Inspired by culture and derived from nature, St. Leo creates premium, tactile finishes that elevate the experience of architectural spaces. Established in Denmark in 2019, St. Leo draws upon Scandinavian heritage and craftsmanship to produce contemporary paint and plaster from the finest minerals with a focus on tactility and understated elegance.
St. Leo
February 27, 2023
Part of 2023
Part of 2024
Part of 2025
Wall & Surface
Part of 2026
Johanson has captivated an international audience with its distinctive Scandinavian design. The brand’s production is characterised by high quality and strong design values, emphasising its commitment to offering premium furniture made in Sweden. A flexible manufacturing approach enables tailor–made collections, allowing customers to choose from over 400 RAL colours and more than 100 textile and leather coverings. By collaborating with some of Europe’s finest designers, Johanson remains dedicated to pushing boundaries in product development, exploring innovative forms, materials, and technologies. The current product range includes furniture, sound absorbers, and lighting.
Johanson Design
November 28, 2022
Furniture
Part of 2023
Part of 2024
Part of 2026
Based in Copenhagen, Muuto is a contemporary design company committed to expanding on the Scandinavian design heritage. Founded in 2006, the brand has experienced exponential international growth with its new perspectives on Scandinavian design. With a bold and creative approach to new materials and techniques, the brand always delivers new perspectives on Scandinavian design by working with leading contempo­rary designers such as Cecilie Manz, Anderssen&Voll, Stu­diopepe and TAF Studio.
Muuto
February 7, 2022
Accessories
Furniture
Lighting
Part of 2022
Part of 2023
Other Exhibitions
The story began with a vision of creating a new generation of interior design accessories where Danish design tradition and functionality go hand in hand. Over the past 20 years, FROST Denmark has established itself among renowned design firms, offering designs that align with consumer lifestyles. Behind the brand are independent designers such as Bønnelycke MDD, Busk+Hertzog, Paul Leroy, and Henrik Tengler, who contribute to its interior product line across nine finishes. FROST Denmark is committed to creating timeless designs that represent design tradition ensuring they are valued for generations.
Frost Denmark
March 3, 2022
BAINA is an Antipodean brand of considered bathing essentials, founded in 2019. Distinctly modern and consciously created, the brand’s organic cotton towelling and clean apothecary formulations embrace bathing as an intentional practice.
BAINA
December 1, 2025
Tina Frey Designs, based in San Francisco, California, specialises in timeless, functional objects, furniture, and lighting. Each piece is meticulously handcrafted from start to finish, reflecting a commitment to thoughtful design that brings serenity and joy to everyday spaces. The studio’s entirely human, hands-on process results in organic, wabi–sabi–inspired creations that cannot be replicated by mass production. Using materials like resin, brass, and stainless steel, the designs combine minimalist elegance with practical functionality. The collections are featured in high–end restaurants, luxury hotels, and yachts and are available at the showroom, select boutiques worldwide, and the studio’s online shop.
Tina Frey Designs
December 18, 2024
Kvik’s originality comes from redefining how people live in their kitchens. Since 1983, Kvik has focused on human connection, not just cabinetry—coining and trademarking the term Samtalekøkken® long before open–plan living was a trend. That idea—bringing conversations, family, and daily rituals into the heart of the home—has since become the global standard. Kvik designs with purpose: every line, material, and surface has intent, evolving the concept it pioneered while keeping it human–centred and true to Danish design values. Kvik keeps it fresh by collaborating with leading Danish designers like Rikke Frost, Hans Thyge, Says Who, and supporting rising talents such as Annika Hoffmann and Bly Studio.
Kvik
March 4, 2025
×
Søuld
Check back soon!