Festival News

Dreaming beyond design

A glimpse into the dreamscape of our exhibitors.

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Festival News

Dreaming beyond design

A glimpse into the dreamscape of our exhibitors.

In keeping with our DARE TO DREAM theme, we are encouraging everyone to explore their aspirations for a better world through design.

This year, over 400 design brands will be participating in our festival, each with their own unique ethos and creative vision. We asked them to delve into the dreams that drive them forward, and to share those dreams with us anonymously. Their answers offer a glimpse into the soul of the design industry.

Among the myriad of dreams submitted, a series of recurring themes emerged. Together they reflect a collective desire to harness the power of design for positive change. Here are just a few of the inspiring dream scenarios that our exhibitors envision:

Making Slowness a Priority

In a fast-paced world that often emphasises speed and efficiency, slowness is a deliberate strategy that would give exhibitors time to pause and ponder other possibilities. It would allow them to dream. To create designs that draw on deeper insights. And to reflect on decisions before they make them. By slowing down, exhibitors would have more time to consider the consequences of their design decisions. This would set the stage for more thoughtful, sustainable solutions to help protect people and the planet we all share.

Promoting dialogue, diversity, and inclusivity

You could argue that most designs are static objects. But in the minds of our exhibitors, design has the potential to spark discussion, advocate inclusivity, and reflect the amazing diversity of people who populate our world. Ultimately, design can serve as a catalyst for social change, fostering empathy and understanding. A dream scenario for our exhibitors would be concepts aimed at a more equitable world, where spaces and products celebrate the rich, cultural differences that define the human experience.

Embracing a circular agenda

While “save the environment” has become a watchword used as virtue signalling by some, our exhibitors take this challenge quite seriously. Given our throw-away culture of mass-production and thirst for trendy, fast furniture, the result is environmental waste and a depletion of natural resources. To address this, our exhibitor’s dream is to design with a circular economy in mind. From responsibly-sourced materials to ethical production, packaging, delivery and disposal. As part of their commitment to prolong the longevity of their products – and the planet.

Insistence on natural, bio-based materials

In a bid to mitigate any negative effects on the environment, there’s a growing interest among our exhibitors to use natural, bio-based materials. Think overlooked-materials like cork, plant-based textiles made from pineapple leaves, ocean-sourced materials such as seaweed and vegan leather made from apple skins. They also advocate recycling and re-purposed waste, in their dream to use renewable resources that bring a new kind of beauty to products, while treading lightly on Earth.

Encouraging conscious consumption

Of course, a sustainable future is only possible if consumers are conscious about their consumption, by choosing longer-lasting products, buying less, recycling more and prioritising sustainable products. As custodians of design, our exhibitors are keen on inspiring people to make more informed choices and cultivating a culture of mindfulness, so that consumers can realise the pivotal role they play, and the impact of their purchases on society and the environment. 

Maintaining environmental integrity

More than anything, our exhibitors share a genuine commitment to environmental integrity, where ecosystems are in balance, with enough essential resources for plants, animals and humans to thrive. Their role involves actions that are consistent with their values, and their efforts to make every aspect of the design process as ethical and sustainable as possible. By being consequent, and taking responsibility for their actions, our exhibitors dream of leaving behind a legacy of protecting the planet for future generations. 

What’s our own impression of these lovely dream themes? That we all share a collective consciousness about our design world – and its ability to influence the world at large. We invite you to dare to dream along with our exhibitors at 3daysofdesign. Together, we can transform aspirations into reality, and co-create a better world. Starting right now.

Sustainable Design Effort
At 3daysofdesign, our commitment extends beyond showcasing the latest trends in interior design and furniture. We strive to facilitate meaningful discussions, debate, and actively contribute to pushing forward a more sustainable approach within the realm of interior design and furniture business. Join us in our mission to inspire positive change and promote a greener, more responsible future for the industry.

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3daysofdesign is an exclusive event that's inclusive of everyone. Where the press, bloggers, buyers, designers, architects and design enthusiasts, as well as the general public, are invited to experience new concepts from our curated selection of brands from Denmark and elsewhere around the world.

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Since its inception in 2013, Signe Byrdal Terenziani has facilitated the growth of the design community in her role as Managing Director. It all began as a small design event held in an old warehouse in Nordhavn, a harbour area overlooking Copenhagen’s waterfront. Four Danish brands launched the event as a joint initiative: Montana, Erik Jørgensen (now owned by Fredericia Furniture), Anker & Co, and Kvadrat. At that time, Copenhagen lacked a proper design festival, since the previous annual furniture fair at Bella Center closed down some years before.

Today, the 3daysofdesign festival extends to the entire city of Copenhagen and is considered the most significant annual design festival in Scandinavia.

Each year since its inception, 3daysofdesign has grown in popularity exponentially. In 2023, over 250 brands exhibited at the festival, where visitors could choose from as many as 500 events to attend in various design districts across Copenhagen, such as design talks, networking events, etc.

3daysofdesign takes place every year in Copenhagen mainly during the second week of June from Wednesday to Friday. In 2025 the festival will be held from 4 - 6 June.

Pack your bags, book a hotel and come to Copenhagen! 3daysofdesign is open to the general public and everyone is invited to visit the showrooms, exhibitions, workshops and design talks. All events are free of charge – however this his year we're using a new QR ticket system to make your experience smoother and more enjoyable. Simply download our app and register as a visitor to gain access to all the exhibition spaces and events.

Please check the programme, which is updated on an ongoing basis, at 3daysofdesign.dk

You can look forward to seeing cutting-edge concepts from new and established names in lifestyle, design, furniture and interior design. Get a preview of new product launches. Learn about upcoming trends on the horizon. Meet the players behind forward-thinking ideas worth knowing. And network with like-minded people with a passion for design.

It's easy to get around in Copenhagen.

Rent a bike, jump on the bus or metro, catch a boat or simply walk from venue to venue. At the same time, you will have the opportunity to enjoy the architecture, restaurants, cafes, shops and Copenhagen's relaxed vibe by day and vibrant night life.

Absolutely! Don't forget to download our app on your Android or iPhone. It provides a comprehensive view of all the festival events, including a complete list of exhibitions along with their locations on our interactive 3daysofdesign map. Plus, we're excited to introduce a new QR ticket system this year for easy access to everything the festival has to offer.

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