Formland x Magasin

Exhibition Award

Magasin du Nord, Kongens Nytorv 13, 1095 København, Danmark

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Formland x Magasin

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Terrassen & Salonen is a collaboration between Formland and Magasin. The Formland trade fair has existed since 1984 with the core purpose of showcasing Scandinavian design and interior products. Here professional buyers and suppliers gather to do business, build networks and stock up on new ideas and inspiration. In other words, Formland is a unique community for the entire industry. Magasin is Denmark’s oldest department store and is located in the heart of Copenhagen. Magasin is the House of Most Loved Brands and offers some of the most exclusive brands and the greatest selection of modern Scandinavian design. A true mecca for those who love shopping, fashion and design.

Magasin and Formland design fair have joined forces to create an innovative exhibition concept within the iconic department store located in the heart of Copenhagen. Introducing "Terrassen & Salonen" (the Terrace and the Saloon), this captivating exhibition will span across two distinct floors. The Saloon will showcase an impressive lineup of renowned brands, including Studio About, Our Society, Jore Copenhagen, Fundamental Berlin, Oxdenmarq, Reevein Studio, Better Weather, and Sarah Jahangir Studio. On the other hand, the Terrace will feature an equally remarkable selection of brands, such as Sika, Nordisk, HAY, AUDO Copenhagen, Lübech Living, Bloomingville, SACKit, FDB Møbler, Small Revolution/Gasa, and Troispommes Home.

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Other Exhibitions

Kvadrat was established in Denmark in 1968 and has deep roots in Scandinavia’s world-famous design tradition. A leader in design innovation, Kvadrat produces high-performance, design upholstery and curtain textiles, rugs and acoustic solutions for both commercial and residential interiors. The products reflect their commitment to colour, quality, simplicity and innovation. Kvadrat consistently push the aesthetic, technological and functional properties of textiles. In doing so, they collaborate with leading designers, architects and artists including: Patricia Urquiola, Ronan and Erwan Bouroullec, Alfredo Häberli, Doshi Levien, Giulio Ridolfo, Peter Saville, Pipilotti Rist, Thomas Demand and Olafur Eliasson.

Kvadrat

In 2009 two designers, sharing a neo-modernist vision of functional, elegant design, decided to break free of PR-driven product strategies to create a furniture company focusing on the interplay between object and context. In order to realise their vision, they assumed control of the entire production chain – manufacturing, sales and marketing. This pioneering approach has paid off handsomely, not only in design clarity, but also in distinguished awards, renowned clients and representation in the permanent collection of the Swedish National Museum of Arts.

Massproductions

Outdoor furniture for generations!
Grythyttan Stålmöbler is a part of Sweden's industrial history, a part that continues to thrive and evolve. Some 90 years ago, they were manufacturing horseshoes. Today, they produce outdoor furniture in a production chain where they strive to constantly reduce the environmental impact.
In the factory in Bergslagen, they manufacture chairs, tables and sofas that are made to last for generations. Or, as the CEO Karl Lindqvist's grandfather Artur put it, "When you buy summer furniture from Grythyttan, your furniture needs are solved for many years to come."
The lifetime of the products is the companys most important contribution to a society which has to become more sustainable.
Please take a seat!

Grythyttan Stålmöbler

Embassy of Italy
The Italian Chamber of Commerce in Denmark, together with the Italian Embassy in Copenhagen, have the pleasure to host the Italian exhibition during 3daysofdesign 2023.
The exhibition will present excellent design objects from the famous Italian brands Nardi, Viabizzuno and Novacolor, emphazing Italys great design heritage when it comes to outdoor furniture, lightening and the world of painting.
The brands are going to have an extraordinary context in the historic, 250 year old building adjacent to Amalienborg build i the 1750ties and now containing the Italian Ambassadors private residence. The opening hours of the exhibition are: 7th June: from 10 to 18, 8th June: from 10 to 17, 17h June: from 10 to 14.

Embassy of Italy

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Magasin du Nord, Kongens Nytorv 13, 1095 København, Danmark

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Questions?

3daysofdesign is an exclusive event that's inclusive of everyone. Where the press, bloggers, buyers, designers, architects and design enthusiasts, as well as the general public, are invited to experience new concepts from our curated selection of brands from Denmark and elsewhere around the world.

How do I participate as an exhibitor in 3daysofdesign?

3daysofdesign is a curated design festival. In order to be eligible to participate as an exhibitor, you have to meet a specific set of criteria. Interested individuals, companies and brands can apply directly online via our application page.

What's the story behind 3daysofdesign?

It all began in 2013 as a small design event held in an old warehouse in Nordhavn, a harbour area overlooking Copenhagen’s waterfront. Four Danish brands launched the event as a joint initiative: Montana, Erik Jørgensen (now owned by Fredericia Furniture), Anker & Co, and Kvadrat. At that time, Copenhagen lacked a proper design festival, since the previous annual furniture fair at Bella Center closed down some years before.

Today, the 3daysofdesign festival extends to the entire city of Copenhagen and is considered the most significant annual design festival in Scandinavian

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How big is 3daysofdesign?

Each year since its inception, 3daysofdesign has grown in popularity exponentially. In 2023, over 250 brands exhibited at the festival, where visitors could choose from as many as 500 events to attend in various design districts across Copenhagen, such as design talks, networking events, etc.

Where and when does the festival take place?

3daysofdesign takes place every year in Copenhagen mainly during the second week of June from Wednesday to Friday. In 2024 the festival will be held from 12 - 14 June.

I want to visit 3daysofdesign. What do I do?

Pack your bags, book a hotel and come to Copenhagen! 3daysofdesign is open to the general public and everyone is invited to visit the showrooms, exhibitions, workshops and design talks. All events are free of charge – however for certain design talks and events, you need to book in advance. Please check the programme, which is updated on an ongoing basis, at 3daysofdesign.dk

What can I expect during 3daysofdesign?

You can look forward to seeing cutting-edge concepts from new and established names in lifestyle, design, furniture and interior design. Get a preview of new product launches. Learn about upcoming trends on the horizon. Meet the players behind forward-thinking ideas worth knowing. And network with like-minded people with a passion for design.

How do I go from one event to another?

It's easy to get around in Copenhagen.

Rent a bike, jump on the bus or metro, catch a boat or simply walk from venue to venue. At the same time, you will have the opportunity to enjoy the architecture, restaurants, cafes, shops and Copenhagen's relaxed vibe by day and vibrant night life.

Does 3daysofdesign have an app?

Yes! Remember to download our app onto your Android or iPhone. Our app gives you an overview of all events taking place during the festival - a complete list of all exhibitions, with details as to where to find them on our virtual 3daysofdesign map.

Formland x Magasin

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