Pholc

Pholc
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Founded in 2015 by Maja and Samuel Norburg, Pholc is a distinctly Swedish lighting brand with a new take on Scandinavian aesthetics. With a commitment to creating meaningful design rooted in strong ideas and long-lasting quality, Pholc takes a stand against the expected. The brand stays informed and relevant through collaboration with talents from diverse fields. A Pholc lamp possesses a characteristically unique style and personality that calls for attention and awakens curiosity.

Every design starts with a dream. Pholc believes in realising dreams without compromising the vision. The brand is committed to pushing boundaries, fostering continuous movement between the familiar and the unknown, and consistently challenging expected norms. Collaborating closely with designers, Pholc challenges conventions and strives to create designs for the future. The brand aspires to achieve expressive relevance beyond the ordinary. As part of the design exhibition focusing on the theme of Materials & Sustainability, Pholc will present its inaugural collaboration with designer John Astbury, alongside designs by Maria Bruun & Anne Dorthe Vester and Broberg & Ridderstråle.

Related Exhibitions
VERPAN—for Verner Panton—is a design company working closely with Verner Panton Design AG to preserve, reissue, and recontextualise the Danish architect and designer’s radiant body of work, ranging from intimate objects to immersive environments. Verner Panton’s lighting and furniture are a testament to his playful and unconventional spirit, encompassing both his most celebrated designs and recently rediscovered pieces.
VERPAN
February 16, 2022
Furniture
Lighting
Part of 2022
Part of 2023
Part of 2024
For over 20 years, ARCHITECTMADE has carefully crafted designs from Denmark’s most visionary architects. Rejecting mass production, the brand focuses on a select few creations, each defined by uncompromising quality and timeless appeal. With meticulous craftsmanship at its core, every piece is made to become part of daily life for generations, creating an alternative to throwaway culture.
ARCHITECTMADE
February 14, 2022
Accessories
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Part of 2024
Part of 2025
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Experts in sourcing and curating handmade and exclusive tiles from small local producers worldwide, MAROKK is passionate about finding and curating unique tiles for true tile enthusiasts. The tile collections from Japan, India, Morocco and Italy are designed to blend global style with Scandinavian aesthetics. The showroom is situated in a 300-year old listed space in the historical central Copenhagen, and displays a vast variety of exclusive tiles from all around the world, adapted to the Scandinavian and global market by MAROKK.
MAROKK Tiles
February 10, 2022
Wall & Surface
Part of 2022
Part of 2023
Part of 2024
Part of 2025
Openhouse Studio leads creative projects and bears brands' messages in a comprehensive and unique way. The studio offers an array of opportunities that can be customised to every brand–specific needs through developing events and building individual brand identities using creative direction, photography, videography, graphic design, and copywriting, among others. 
The studio emerged from Openhouse Magazine, a biannual publication that talks about art, design, architecture, and culture, which also serves as a platform to engage with an international professional audience.
OPENHOUSE
February 1, 2024
Furniture
Part of 2024
Part of 2025
Part of 2026
Accessories
Other Exhibitions
FRAMING is a joint exhibition during 3daysofdesign, showcasing exclusive design brands and their novelties in an inspiring and relevant way. The Odd Fellow Palace will once again provide the setting for the joint exhibition of FRAMING. All three floors of the impressive rococo building from the mid–1700, including the two wings, will offer space indoor as well as outdoor to national and international brands alike. There will also be a solo exhibition at the Harsdorff House on Kongens Nytorv 5, just a stone's throw away from the main exhibition in Bredgade. This year marks the sixth edition of FRAMING with more than 40 brands exhibiting.
FRAMING
February 15, 2022
The Form Follows creates furniture and design objects that balance clarity of form with a distinct sense of character. The collection ranges from refined accessories to bold statement pieces. While rooted in a minimal design language, the studio embraces the emotional potential of texture and colour, bringing warmth and personality to everyday spaces. Each object is conceived with longevity in mind, crafted from honest materials and shaped through thoughtful construction. Because good design doesn’t demand attention—it earns it over time.
The Form Follows
December 21, 2025
Kaikale is an India-based furniture brand rooted in local craftsmanship and people-driven making. In collaboration with the Scandinavian architect Alexander Mihel, the work brings together traditional Indian carpentry and Scandinavian design principles. Kaikale x Alexander Mihel presents a furniture collection developed over 2,5 years through a hands-on collaborative process. The collection is made using carpentry-based methods, working with established hardwoods and also experimenting with non-forest timber such as coconut timber. In India, the coconut tree has traditionally been fully utilised, with every part used. The furniture continues this approach by giving coconut wood a long life as durable, long-lasting pieces.
Kaikale x Alexander Mihel
January 28, 2026
Van Rossum has been handcrafting solid, sustainable furniture in its Dutch workshop since 1978. Collaborating with leading designers, architects and creatives, the brand’s distinctive design DNA is shaped by a convergence of ideas and narratives. A commitment to quality craftsmanship, thoughtful materiality and honesty in design has remained central for over 40 years. As the company enters a new phase, it expands the vision of contemporary living through a refined and personal interpretation of the home—defined by timeless elegance, meticulous detail and a deep dedication to craft.
Van Rossum
March 10, 2026
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