Gandia Blasco Group is a Mediterranean family company known for its expertise in the design and edition of outdoor furniture and spaces — more than furniture, a lifestyle — and in the handcrafted creation of designer rugs. The group operates in a diversified way through its three brands: GANDIABLASCO, GAN, and DIABLA, each with its own distinctive personality. Founded in 1941 by José Gandía Blasco, and originally dedicated to the manufacture of yarns and blankets, the company has stood out for a solid trajectory marked by constant reinvention and the promotion of design culture.
During 3daysofdesign, Denmark looks toward the Mediterranean. Gandia Blasco Group will present at Framing the outdoor designs conceived by Danish designers for its GANDIABLASCO brand: the ARENA collection by Søren Rose, and CORD by the Groundwork studio. Both furniture collections reinterpret artisanal manufacturing techniques shared between Mediterranean and Scandinavian cultures. Gandia Blasco Group's outdoor proposal for the garden of Odd Fellow Palace in Copenhagen will include other pieces such as the ENSOMBRA parasol by Odosdesign and the BUIT armchair by Mayice, both designs by GANDIABLASCO, as well as the NOMAD rug by Alejandra Gandía-Blasco Lloret, produced from 100% recycled PET for GAN, the group's contemporary crafts brand.