Go back

Made by Choice

About
Events
Trangravsvej 10, 1436 Copenhagen
Website
Image Bank
Instagram
Facebook
Pinterest
Press Release
Play
Made by Choice
Cover image missing

Made by Choice is an award–winning design brand from Finland. Their vision is based on the value of collective creation and the promotion of sustainable Nordic values and traditional design. Made by Choice has a strong commitment to producing sustainable, bold, and innovative products at reasonable prices, combining modern woodcraft with the latest technology. All products are manufactured in the company's own factory in southwestern Finland. Made by Choice collaborates with leading designers and interior designers in projects to create new urban spaces and has, among other things, been awarded Life–Enhancer of the Year by Wallpaper* Design Awards 2022.

Finnish design brands are sailing from Turku to Copenhagen on the historic Hallberg–Rassy 45 yacht named Lycka. Made by Choice Sailing Society curates and brings together leading names in Finnish design to create a unique and captivating exhibition for the 3daysofdesign festival. Lycka will be the set featuring 4 Finnish brands, in its surroundings at Tom’s Oyster Shack. The event will also include a Midsummer sauna, tying the theme to the Finnish Midsummer tradition and Summer Solstice. Made by Choice will launch a new outdoor furniture line with Annakaisa Liehu & Rebecca Norberg and a sauna accessory line with Martina Claesson.

No gallery images
Related Exhibitions
Fucina Frammenti is a sustainable brand with an online shop focused on contemporary designs that prioritise material analysis and production processes. The brand aims to find new uses for Noble Waste—processed or semi–finished results—derived from the production cycles of other companies. This waste is repurposed through thoughtful design, creating new products with minimal energy expenditure while adhering to principles of disassemblability and monomateriality. This formula, called Noble Waste Mix, embodies a circular production–consumption–reuse model. Fucina Frammenti continually refines its practices through research, experimentation, and exploration of new materials, resulting in a constantly evolving product catalog.
Fucina Frammenti
November 12, 2024
Lighting
Materials
Part of 2025
Part of 2026
Accessories
Formosus Home was born from a desire to bridge the traditions of Eastern craftsmanship with contemporary aesthetics. The brand’s mission is to revive Taiwan’s endangered woodworking heritage, merge it with modern design, and share exceptional furniture with the world. Based in Amsterdam, Formosus Home places these masterful skills on a global stage, creating a dialogue between Eastern heritage and Western design sensibilities. Its furniture is designed to reveal its character quietly over time rather than demand attention. By prioritising solid wood and natural materials, each piece is inherently repairable, making recycling a distant last resort.
Formosus Home
November 20, 2025
Furniture
Part of 2026
Swiss based USM Modular Furniture has been providing timeless and high–quality modular furniture designs suitable for both home and office environments for 60 years. Recognised as a design classic, USM Modular Furniture was formally accepted into the permanent Design Collection of the Museum of Modern Art in New York (MoMA), confirming the artistic character of the product. Created from a few basic elements, the company’s furniture offers tailor–made solutions that can be expanded or reconfigured as needed. Each furniture piece allows room for maximum versatility and creativity. To encourage long–term use, all of the USM product lines are made from high–quality materials for strength and durability to last for generations.
USM Modular Furniture
January 31, 2025
Furniture
Part of 2025
Part of 2026
Introducing UBU, a Belgian furniture brand where timeless design meets individuality. UBU is more than furniture; it’s a philosophy that celebrates self–expression. Rooted in Belgian craftsmanship, each piece is crafted with care, precision and a commitment to lasting quality. Designed to endure and remain relevant through the years, UBU furniture blends seamlessly into any interior while highlighting personal style. Defined by symmetry, simplicity and elegance,UBU creates meaningful objects that elevate everyday living. Envisioned by interior architect Anne–Cathérine Ramboux, UBU radiates understated beauty, quality and timeless charm.
UBU
November 5, 2025
Part of 2026
Furniture
Other Exhibitions
Founded in Hong Kong in 2019, CHICHOIMAO is a woodworking studio co–founded by one human and two cats. Its name, Cantonese for a “cat at ease,” reflects a philosophy of in the moment. Although the ear of Singularity nears, the studio still believes the human touch and emotional memories still count, preserved through analogue creations rather than digital ones. Every work is handcrafted with joinery techniques to honour minimalist forms and the tactile warmth of timber. These pieces bring harmony to modern homes, helping people slow down and find beauty in the lasting, soulful moments of the everyday.
CHICHOIMAO
January 11, 2026
Founded in New York in 1902, Maharam is a leading creator of textiles for commercial and residential interiors, whose design business also stewards the legacies and ongoing design direction of Edelman and Knoll Textiles. Recognised for its rigorous and holistic commitment to design, Maharam embraces a wide range of disciplines, from product, graphic, and digital design to art and architecture. Responsible for the leather and textile offerings of Edelman, Knoll Textiles, and Maharam, the design studio introduces fresh perspectives through a focus on aesthetic and industrial innovation, supported by long-term interdisciplinary collaborations.
Maharam
January 20, 2023
Scandinavian office chair pioneer Savo has spent over half a century raising the bar for workspace seating standards. An industry leader with a legacy of innovation deeply embedded in its DNA, the company creates premium workplace seating that blends functionality with clean aesthetics. Designed to adapt to the user’s body, not the other way around, each chair is highly intuitive and reflects the latest human–centric research. Savo is committed to sustainability and embraces a circular economy approach, using a modular design that extends product life through easy repairs and updates.
SAVO
February 17, 2022
Lundhs Real Stone is an exclusive collection of 100% natural stone, thoughtfully sourced from Lundhs' quarries in Norway. Silica-free and exceptionally versatile, these premium materials ensure both durability and aesthetic appeal. Perfect for a wide range of interior and exterior applications, from countertops and steam showers to pavers and wind screen facade systems. Each piece of Lundhs Real Stone is unique and will enrich spaces with authentic beauty while honoring the long lasting quality and effectively adding a touch of nature’s elegance to any setting. Explore the collection at the Inside Norway exhibition at the Odd Fellow Palace.
Lundhs Real Stone
January 7, 2025
Main events by
Made by Choice
19 Jun
Made by Choice
Midsummer party with Made by Choice, Finarte, Aito Sauna & Essis by Lasilinkki
Address
Trangravsvej 10, 1436 Copenhagen
Start
17:00
End
21:00
Joint Events
19 Jun
Joint Event
Midsummer party with Made by Choice, Finarte, Aito Sauna & Essis by Lasilinkki
Address
Trangravsvej 10, 1436 Copenhagen
Start
17:00
End
21:00
Other Events
View all
20 Jun
Fredericia
Guided Showroom Tour - A Journey of Legacy and Innovation
Address
Løvstræde 1, 1152 Copenhagen
Start
13:00
End
13:30
18 Jun
Sammode
Cocktail - Squaring the Circle
Address
Kronprinsessegade 3, 1306 Copenhagen
Start
15:00
End
18:00
20 Jun
Karimoku Case
Encounter the spirit of Japan in Copenhagen - Matcha tea
Address
Palægade 2, 1261 Copenhagen
Start
15:00
End
16:00
18 Jun
Bjarke Ingels Group
Midday Talk: GLASS
Address
Sundkaj 165, 2150 Copenhagen
Start
14:00
End
14:30
19 Jun
SOFTLINE
25 years anniversary with busk+hertzog - Meet & Greet
Address
Vester Voldgade 33, 1552 Copenhagen
Start
10:00
End
12:00
19 Jun
House of Finn Juhl
The Artistry of Hand Upholstery
Address
Gothersgade 9, 1123 Copenhagen
Start
10:00
End
12:00
20 Jun
LOOPE
Circular show and tell over coffee on a Friday
Address
Brobergsgade 4, 1427 Copenhagen
Start
8:00
End
11:00
19 Jun
Ensamble Artesano
Crafting New Design Narratives - Exhibition Craft Tour
Address
Amaliegade 6, 1256 Copenhagen
Start
11:00
End
12:00
×
Made by Choice
Check back soon!
Go back