Made by Choice

Made by Choice
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Made by Choice is an award–winning design brand from Finland. Their vision is based on the value of collective creation and the promotion of sustainable Nordic values and traditional design. Made by Choice has a strong commitment to producing sustainable, bold, and innovative products at reasonable prices, combining modern woodcraft with the latest technology. All products are manufactured in the company's own factory in southwestern Finland. Made by Choice collaborates with leading designers and interior designers in projects to create new urban spaces and has, among other things, been awarded Life–Enhancer of the Year by Wallpaper* Design Awards 2022.

Finnish design brands are sailing from Turku to Copenhagen on the historic Hallberg–Rassy 45 yacht named Lycka. Made by Choice Sailing Society curates and brings together leading names in Finnish design to create a unique and captivating exhibition for the 3daysofdesign festival. Lycka will be the set featuring 4 Finnish brands, in its surroundings at Tom’s Oyster Shack. The event will also include a Midsummer sauna, tying the theme to the Finnish Midsummer tradition and Summer Solstice. Made by Choice will launch a new outdoor furniture line with Annakaisa Liehu & Rebecca Norberg and a sauna accessory line with Martina Claesson.

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Time & Style
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moifani
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Founded in 1874, the Danish lighting manufacturer Louis Poulsen creates products that encompass the duality of design and light. Every detail in the design has a purpose. Every design starts and ends with light. Louis Poulsen offers a range of lighting aimed at the commercial and domestic lighting markets, with illumination and solutions for both indoor and outdoor applications. In close partnership with designers, architects and other talents like Poul Henningsen, Arne Jacobsen, Verner Panton, Øivind Slaatto, Alfred Homann, Louise Campbell and Oki Sato, Louis Poulsen has established itself as a leading global architectural and decorative lighting brand.
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Tadaima is a Copenhagen–based design studio and concept store founded in 2021 by Hanne Berzant and her daughters, Josefine and Emma. With a shared background in the creative industry, the studio works across curation, design, and spatial thinking, approaching each project as an act of editing. Emerging from a curated universe, Tadaima moves between bespoke pieces, collaborations, and interiors while developing its own design collection.
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Estonia’s national story is simple: succeeding at change is our superpower; in design, that means future ready solutions with a gentle, human pace, delivered with a friendly, down to earth voice and clean, simple form. Silen, Slept, SEOS, House of Pärnamets, Maarit Pöör, Jalg, Aeris, RaSun, EMBAKUMBA—gathered at the Embassy of Estonia to show how a small, digitally fluent nation turns calm into a competitive edge—spaces and objects that make room to think, feel, and slow down. Together, they translate Estonia’s brand into lived experience: authentic materials, generous space, and technology that disappears into the background—design that invites you to slow down, breathe, and notice what matters in this moment.
Embassy of Estonia
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