Made by Choice

Made by Choice
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Made by Choice is an award–winning design brand from Finland. Their vision is based on the value of collective creation and the promotion of sustainable Nordic values and traditional design. Made by Choice has a strong commitment to producing sustainable, bold, and innovative products at reasonable prices, combining modern woodcraft with the latest technology. All products are manufactured in the company's own factory in southwestern Finland. Made by Choice collaborates with leading designers and interior designers in projects to create new urban spaces and has, among other things, been awarded Life–Enhancer of the Year by Wallpaper* Design Awards 2022.

Finnish design brands are sailing from Turku to Copenhagen on the historic Hallberg–Rassy 45 yacht named Lycka. Made by Choice Sailing Society curates and brings together leading names in Finnish design to create a unique and captivating exhibition for the 3daysofdesign festival. Lycka will be the set featuring 4 Finnish brands, in its surroundings at Tom’s Oyster Shack. The event will also include a Midsummer sauna, tying the theme to the Finnish Midsummer tradition and Summer Solstice. Made by Choice will launch a new outdoor furniture line with Annakaisa Liehu & Rebecca Norberg and a sauna accessory line with Martina Claesson.

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Aesthetic and technological research, design culture, innovation and a creative spirit never separated from functional quality and efficiency. This is the system of values that shapes the identity of Luceplan since its founding in 1978. The Luceplan catalogue contains an extensive, versatile range of lighting fixtures, with high standards of performance and aesthetics, crossing fields of applications and adapting to any usage need and any context. The experimental approach of the brand has been immediately translated, ahead to the times, into a focus on environmental issues and energy saving.
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UMAGE takes its name from a Danish word meaning “making an effort,” reflecting the care and attention they put into design and its processes every day. Founded in 2008 by Jacob Nannestad Hansen and Søren Ravn Christensen, UMAGE is a B Corp–certified brand that blends Danish design with quality, sustainability, and affordability. Their furniture and lighting combine aesthetics, functionality, and environmental care, with flat–packed collections reducing emissions. Adaptable and versatile, UMAGE products fit homes and public spaces, with replaceable parts, recyclable components, and customisable options that ensure timeless, evolving designs for modern living, made to enrich everyday life.
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Other Exhibitions
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soca—scent of the calm—is a brand rooted in Japan, a land shaped by the ever–changing expressions of its four seasons. Inspired by fragrances from native plants and the gifts of nature unique to each place, soca captures scent as something gently received from the natural world. Rather than asserting itself strongly, each fragrance quietly exists—calmly present and softly enveloping a space. The brand is also deeply connected to Japanese craftsmanship, collaborating with small workshops and skilled artisans instead of mass production to preserve the beauty of handwork while creating thoughtful new pieces.
soca
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