Made by Choice

Made by Choice
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Made by Choice is an award–winning design brand from Finland. Their vision is based on the value of collective creation and the promotion of sustainable Nordic values and traditional design. Made by Choice has a strong commitment to producing sustainable, bold, and innovative products at reasonable prices, combining modern woodcraft with the latest technology. All products are manufactured in the company's own factory in southwestern Finland. Made by Choice collaborates with leading designers and interior designers in projects to create new urban spaces and has, among other things, been awarded Life–Enhancer of the Year by Wallpaper* Design Awards 2022.

Finnish design brands are sailing from Turku to Copenhagen on the historic Hallberg–Rassy 45 yacht named Lycka. Made by Choice Sailing Society curates and brings together leading names in Finnish design to create a unique and captivating exhibition for the 3daysofdesign festival. Lycka will be the set featuring 4 Finnish brands, in its surroundings at Tom’s Oyster Shack. The event will also include a Midsummer sauna, tying the theme to the Finnish Midsummer tradition and Summer Solstice. Made by Choice will launch a new outdoor furniture line with Annakaisa Liehu & Rebecca Norberg and a sauna accessory line with Martina Claesson.

Related Exhibitions
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Johan Borups Højskole
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Montana Furniture is committed to creating playful spaces and making room for personality. Since 1982, the Danish family–owned design company has dedicated itself to enriching the world with colours. Embodying this philosophy, Montana brings high–quality furniture, proud Danish craftsmanship and playful colours to private homes, public spaces, and corporate settings worldwide. At its factory in Denmark, Montana manufactures EU Eco–labelled modular furniture, ensuring the highest standards for processing, painting, and assembling.
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Grythyttan Stålmöbler is one of Sweden’s oldest furniture manufacturers, with a long tradition of craftsmanship and Scandinavian design. For more than a century, the furniture has been handcrafted in Grythyttan using carefully selected wood and spring steel. This unique combination makes the chairs and tables exceptionally durable and weather-resistant, designed to last for generations. The characteristic gentle rocking motion of the chairs is created by the carefully shaped spring steel frame—a detail that still requires skilled craftsmanship. During 3daysofdesign, Grythyttan Stålmöbler presents Bovik, a new addition that reflects its heritage while introducing a contemporary expression to outdoor living.
Grythyttan Stålmöbler
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Furniture
Outdoor
Part of 2023
Part of 2024
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Based in India, the studio is rooted in ancient wisdom, where sustainability and care are integral to everyday living. Working closely with local artisans and locally sourced wood, the furniture draws from South Asian traditions of sitting and spatial setting. Naturally seasoned, aged trees—crafted without nails or screws—form the core language of the work. A life–centred approach ensures no harmful disruptors enter the environment, protecting everyone from maker to end user. Continually pushing the boundaries of furniture typology, the studio explores Indian minimalism while revisiting traditional skills through a contemporary lens, creating pieces that hold space and life in equal measure.
Studio Pallavi
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Furniture
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Other Exhibitions
The Dutch brand Fatboy redefines the boundaries of everyday design. What began with the iconic beanbag in 1998 has grown into a comprehensive collection of contemporary furniture, lighting, and accessories for both indoor and outdoor. With an internal design team and a network of like–minded designers, Fatboy creates collections defined by thoughtful details and refined craftsmanship, always balancing form and function. Fatboy inspires with another point of view to live the good life, offering playful and accessible designs. All products are made from durable, high–quality materials and are easy to repair, maintain, and renew. Built with modular components, every piece can evolve with you over time. Fatboy, design with a smile.
Fatboy
January 5, 2026
Stillark is an architecture studio focused on the home and life within it. The studio’s mission is to enhance everyday living by creating timeless interiors designed to last. This philosophy also defines Stillark’s furniture collection, which is rooted in simplicity, functionality, and fine craftsmanship. Unlike traditional practices, Stillark works with custom solutions developed through three clear design frameworks, each carefully planned and guided by a Stillark architect. This structured process ensures a seamless experience and results defined by both individuality and precision. The balance between refined aesthetics and lasting quality defines Stillark’s approach to affordable luxury and shapes a holistic home — designed for life.
Stillark
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Kvadrat was established in Denmark in 1968 and has deep roots in Scandinavia’s world–famous design tradition. A leader in design innovation, Kvadrat produces high–performance, design upholstery and curtain textiles, rugs and acoustic solutions for both commercial and residential interiors. The products reflect their commitment to colour, quality, simplicity and innovation. Kvadrat consistently push the aesthetic, technological and functional properties of textiles. In doing so, they collaborate with leading designers, architects and artists including: Patricia Urquiola, Ronan and Erwan Bouroullec, Alfredo Häberli, Doshi Levien, Giulio Ridolfo, Peter Saville, Pipilotti Rist, Thomas Demand and Olafur Eliasson.
Kvadrat
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Nordal is a Danish interior design brand, but it’s much more than that. Home is an important part of life—perhaps more important than ever before. It’s where comfort, peace and balance can be found. The design philosophy is clear: Furniture and interior design from Nordal must allow you to create a cosy, personal and inspiring home. Nordal is driven by a strong passion for aesthetics, functionality and quality. Through the many years in the business, Nordal has developed a close and unique cooperation with craftsmen and suppliers all over the world. These close relationships are essential to the continued design and realisation of quality products that unite aesthetics and functionality.
nordal
February 4, 2022
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