09 — 11 June 2027
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BAINA
The Practice of Bathing is a sensory exhibition curated by BAINA, presented during 3daysofdesign. It marks the unveiling of BAINA Home Fragrance, and extends the brand's ongoing exploration into the rituals that frame our most intimate, restorative moments. The exhibition brings together newly commissioned works by contemporary designers alongside historical bathing objects. Shown in dialogue with BAINA’s towelling, apothecary, & home fragrance collections, the installation forms a complete sensory environment—one that considers bathing as both necessity and ceremony. The installation offers a study in tactility, reflection and somatic connection, inviting viewers to reflect on how design can act as a quiet facilitator of care.
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We have always seen design in the broader context of its influence on society as a whole. As a conduit for connection and a catalyst for transforming life as we know it.
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