The Wrong Shop

Exhibition Award
store regnegade 2, 1110, copenhagen
The Wrong Shop
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The Wrong Shop is a platform selling Limited-Edition prints, Posters and Objects by notable designers and artists from around the world. A bridge between the worlds of art and design, it was founded to allow independent and multidisciplinary makers to interrogate and expand the boundaries of their practices. The Wrong Shop was established by Sebastian Wrong in 2011, making unique, eclectic artwork and objects accessible to a contemporary audience. Each new addition to the collection is produced using a variety of printing techniques, materials and framing best suited to the individual work & delivered with an exceptional attention to detail. The framing is a key component & each frame is handmade.

Taking place during 3 Days of Design, the WRONG SHOP will be launching RISK KNIT Wallhangings by Erwan Bouroullec in collaboraton with Febrik / Kvadrat. The WRONG SHOP will also be launching new limited edition prints by Pierre Charpin & Freeling Waters and a new poster-series by Ronan Bouroullec. Furthermore presenting ceramics, edition prints, posters and painted furniture by: Nathalie Du Pasquier, Leanne Shapton, Ronan Bouroulles, Erwan Bouroullec, Philippe Weisbecker, Pierre Charpin, Rop Van Mierlo, Job Wouters & Jaime Hayon.

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It all began in 2013 as a small design event held in an old warehouse in Nordhavn, a harbour area overlooking Copenhagen’s waterfront. Four Danish brands launched the event as a joint initiative: Montana, Erik Jørgensen (now owned by Fredericia Furniture), Anker & Co, and Kvadrat. At that time, Copenhagen lacked a proper design festival, since the previous annual furniture fair at Bella Center closed down some years before.

Today, the 3daysofdesign festival extends to the entire city of Copenhagen and is considered the most significant annual design festival in Scandinavian

Each year since its inception, 3daysofdesign has grown in popularity exponentially. In 2023, over 250 brands exhibited at the festival, where visitors could choose from as many as 500 events to attend in various design districts across Copenhagen, such as design talks, networking events, etc.

3daysofdesign takes place every year in Copenhagen mainly during the second week of June from Wednesday to Friday. In 2024 the festival will be held from 12 - 14 June.

Pack your bags, book a hotel and come to Copenhagen! 3daysofdesign is open to the general public and everyone is invited to visit the showrooms, exhibitions, workshops and design talks. All events are free of charge – however for certain design talks and events, you need to book in advance. Please check the programme, which is updated on an ongoing basis, at 3daysofdesign.dk

You can look forward to seeing cutting-edge concepts from new and established names in lifestyle, design, furniture and interior design. Get a preview of new product launches. Learn about upcoming trends on the horizon. Meet the players behind forward-thinking ideas worth knowing. And network with like-minded people with a passion for design.

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